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The Future of Gaming: Why Web3 is Unstoppable Web3 gaming is inevitable (but not for the reasons you might think). A look at web3 through the lens of Robinhood, economic management simulators, rat brains, and ad networks. Today, web2 and web3 games offer completely different experiences, separated by technology, UX, and player expectations. Three major forces are pushing web2 and web3 gaming together, these are: the intersection of games and finance, the wiring of the human brain, and the attention economy. 👾🤑 1. The Intersection of Gaming and Finance Games as virtual financial products Since the launch of the first games-as-a-service (GAAS) titles in the 1990s, online games have come to look more and more like economic simulators. Today games as diverse as MMORPGS (World of Warcraft and EVE Online), sports titles (EA Ultimate Team) to mobile F2P titles (Clash of Clans, Clash Royale and Whiteout Survival) are at their core are resource management and economic management simulators. In these games: * Players expend effort and time to accumulate resources (gold, weapons, armour, etc.) which are then used to get more valuable resources which in turn allow users to access additional items (units, improvements, etc.) which help unlock even more valuable resources. * The best players use skill and strategy to get the most rewards in the least amount of time. Financial products mimicking games Meanwhile finance apps are trying to become more like games. The reason being that games are fun and this makes customers more likely to keep returning and spending in the app. The most famous example of this is how the Robinhood app borrowed wholesale from F2P gaming. Some fun examples: * They gave new users mystery boxes in the form of virtual scratch cards with variable rewards (more on this later) * Showered digital confetti to celebrate a user's first trade * Built a clicker minigame where users could tap up to 1,000 times a day to get early access to products. Online service games are increasingly more like economic simulators, and financial products are becoming more like games. The two categories have already begun to merge.