Editor-in-Chief @Contently | Strategic Content Marketing Leader
St Petersburg, FL
Joined December 2021
- Tweets54
- Following74
- Followers23
- Likes43
Brooke Gocklin retweeted
How can I show the value of my content marketing and get more budget to produce better assets? Contently’s @BGocklin has the answer #sponsored #MarketingAnalytics
contentmarketinginstitute.co…
How can I show the value of my content marketing and get more budget to produce better assets? Contently’s @BGocklin has the answer #sponsored #MarketingAnalytics #ContentMarketing contentmarketinginstitute.co… via @CMIContent
Brooke Gocklin retweeted
The Content Director's Secret to Measurable Impact [Sponsored] hubs.la/Q01w9CN70 by @BGocklin
Brooke Gocklin retweeted
Get more from your content metrics. Join Dawn DiLorenzo and Brooke Gocklin as they share the six metrics every content marketer should be measuring to prove their value and get more budget in the new year. Save your spot.
buff.ly/3gRwVYW
Brooke Gocklin retweeted
How do journalism and content marketing differ? And which one is right for your needs?
What's the Difference Between Journalism and Content Marketing?
bit.ly/3GQWSCx @contently @BGocklin
#contentmarketing #journalism
Brooke Gocklin retweeted
The recent "#helpfulcontent" update prioritized quality content written for humans. How Does @Google Treat AI Content? One Marketer Sure Found Out - @paulroetzer and @MikeKaput discuss @neilpatel's findings on Ep. 23 of The #MarketingAI Show: hubs.li/Q01s7HRm0
Brooke Gocklin retweeted
Why worry about #responsibleAI now? @BCG warns that government regulations are coming. In particular, the EU’s #AI Act is expected to drop in 2023. It’s “one of the first broad-ranging regulatory frameworks on AI,” says BCG. Read more from @mikekaput: hubs.li/Q01s7Prj0
Brooke Gocklin retweeted
Chief Content Officer is still a relatively new title, and it was all the rage a few years ago, but why isn't it a more widely accepted role in the C-Suite? Shouldn't it be? @BGocklin says yes. ow.ly/J0K250LgHkQ #cco
Writing #code and writing #content aren't exactly synonymous. But #technology is changing... and fast. What skills will you need to provide more value to your organization? #AI #ContentMarketing linkedin.com/pulse/coding-co… via @LinkedIn
Brooke Gocklin retweeted
Execs: you've got 2 choices when it comes to marketing strategy...
1) Serve existing demand
2) Create new demand
Too many of y'all are focused on #1 👇
Brooke Gocklin retweeted
Data + AI + motivating content = a win for you AND your customers. Learn more in this great post from @persado's @bgocklin #AI #motivation #contentmarketing #contentcreation hubs.li/Q01nmqzD0
Brooke Gocklin retweeted
"Whether you’re a forward-thinking leader at a Fortune 500 company or a marketing manager at a mid-sized brand, AI will be part of your work routine soon enough."
Great perspective on the future of martech from our new editor-in-chief @BGocklin: buff.ly/3QGwH2L
What does the future of content marketing look like? And how will technology help shape the role content plays in business? Discover key insights in @contently's The Content Strategist. bit.ly/3eGn3zT
Brooke Gocklin retweeted
Should you aim for accurate spelling and grammar? Definitely. But if following the rules would make your copy less effective, it's better to break them.
Brooke Gocklin retweeted
Ever heard of the 4 P's of marketing? Exploring these will give you a deeper understanding of your competitors’ marketing strategies👇
bit.ly/3k9reTC.
Brooke Gocklin retweeted
No matter what content you write, there's a good chance #AI could help you do it better. 📃 Click to learn how. (Coming to #CMWorld? This is a great primer before @paulroetzer's session!) #contentmarketing #contentstrategy #contentcreation hubs.li/Q01lw7pV0
AI is here to stay. It's how we respond that will shape the future of business. bit.ly/3AYRc57
#AIContent #ContentMarketing #AI #AILanguageGeneration #AIMarketing #NextGenContent
Keywords aren’t dead. Google is just smarter. Create content for humans, not bots. The algorithms are smarter than you think. 🤓