@DPAAglobal

DPAA is the trade group and business accelerator that brings together brands, agencies, DOOH, mobile, ad tech, suppliers, to drive ad growth outside the home.

 New York, NY
dpaaglobal.com/
Joined June 2012
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  • Followers2.9K
1.5KMedia
Final session of the day! #VideoEverywhereSummit #Expedia #TravelMarketing #AI #DOOH
Barry Frey@barryfreyOct 13
Jochen Koedijk (CMO, @Expedia) and David Weinfeld (@screenverse) shared how AI is completely reshaping the modern traveler journey. From discovery to booking a flight on a screen to experiencing how DOOH is augmenting how we experience destinations in real life. ✈️🗺️
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Huge congratulations to our #WE_DOOH Award winners, presented by Erin Lichy. Thank you for pushing the boundaries of digital out-of-home! 🥂✨ Rising Star Award: Amanda Mack, @innovaregroup_ Unsung Hero Award: Gabby Stoller, Big Happy Vanguard Award: Alice Gogh, @Captivate
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Craig Commers (@AEO) & David Sable (@stagwell) broke down the basics of GenZ: They are the most digitally connected, but teens are still teens: friends, moms, & physical stores drive purchasing decisions. In-store experience still matters.
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From macro-market shifts to the chaotic realities of navigating political cycles with media planning, Anthony gave our audience a totally unfiltered look at what we might see in 2027 and beyond. @Scaramucci @DPAAglobal #VideoEverywhereSummit #Scaramucci
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Some icons never stop moving. 🚕 Today at the @DPAAglobal Summit, we’re showcasing Firefly Icons and a Firefly Super Wrap with a digital top, bringing brands to the street in bold new ways. Fresh possibilities for brands on the move. #Firefly #DPAA2026 #OOH #DOOH
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👏👏👏
Barry Frey@barryfreyOct 13
We brought Broadway back to Pier 60! 🎭⭐ Huge thank you to the cast of The Book of Mormon for an electrifying exclusive performance. 🎶@BookofMormon @DPAAglobal #VideoEverywhereSummit #Broadway
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A great conversation with Sydne Mullings, CMO, Americas at @Microsoft, at the #DPAASummit. We talked about using AI to take busywork off marketers’ plates and give them more room to do what they do best. Thanks for joining me, Sydne!
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Huge thanks to Will Lee (@Adweek), Jessica Mara (@Lenovo), @jesskingnyc (@onepeloton), and @JimNorty (@OUTFRONTMEDIAUS) for sharing how each of them is building community through real human connection. @DPAAglobal #VideoEverywhereSummit
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Think of the last thing you saw online - do you know if it was written by a real person? Great food for thought from Arsalan Nasir (@AdQuick) during "The Agent Can't Close Your Eyes"! 👀🤖 @DPAAglobal #VideoEverywhereSummit
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How do you turn World Cup hype into hyper-local fandom? ⚽🔥 Great insights from Radhika Duggal (@MLS) and Nicole Estebanell (@MediahubWorldwide) on activating audiences here and abroad! @DPAAglobal #VideoEverywhereSummit #MLS #Mediahub
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"Your brand's best storyteller is video."Incredible opening keynote conversation with Byron Allen (Founder, Chairman & CEO, Allen Media Group) breaking down the unmatched scale and impact of visual media today. Massive thanks, Byron! @DPAAglobal #VideoEverywhereSummit
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and @barryfrey @DPAAglobal Summit #OOHNYC
DailyDOOH #AdTECH #DOOH #AI@DailyDOOHOct 13
Here we go …
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Kicking off the morning with an incredible live performance by In-Q right here at Pier 60! Pretty great way to get fired up for a day full of innovation and creativity. 🎤🔥 @DPAAglobal #VideoEverywhereSummit #InQ
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#oohnyc crowds gather for b’fast and registration for today’s @DPAAglobal Video Everywhere Summit
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🔔 @barryfrey is ready for the @DPAAglobal Summit. And so are our taxis. 🚕😎 Just 4 days to go, and digital tops have been spreading the word across NYC all week. Proud to return as the Welcome Sponsor. See you at Pier Sixty on October 13! #Firefly #DPAA2026 #DOOH
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Good morning everybody! ☕☀️ Registration is officially open for the 2026 #VideoEverywhereSummit at Pier 60. Looking forward to a great day exploring "Real Connections" across advertising with 900+ industry leaders! Let’s get some breakfast and go to work. @DPAAglobal
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Rethinking #OOH Targeting for 2026: Building a Digital Footprint @DPAAglobal webinar dailydooh.com/archives/17308…
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Yesterday at the DPAA Global Summit, Firefly officially launched Glow Wraps — a first-to-market innovation bringing illuminated creativity to life.💡🚖 Read the press release here: buff.ly/y7Ewjd0 @DPAAglobal #Firefly #OOH #DOOH
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Still feeling inspired after an incredible @DPAAglobal #VideoEverywhereSummit at Pier Sixty yesterday. 🙏 Grateful for every speaker, partner, and attendee who made it such a special day. Conversations, ideas & community are what make this industry so powerful. #DPAA #OOH #DOOH
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🎬 Marketing the movies: @warnerbros Dana Nussbaum + Christian Davin & @theseanmac of @TheAnkler pull back the curtain on how storytelling, data, and creativity drive campaigns, integrate digital & OOH, and move audiences seamlessly from screen to screen. #VideoEverywhereSummit
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