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Dimitris Ioannides (@DimitrisI) profile picture

Dimitris Ioannides

@DimitrisI

Things change... deal with it

 Cyprus
purpose-pr.com
Joined February 2009
  • Tweets6.8K
  • Following404
  • Followers1.1K
696Media
Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)Photo by Dimitris Ioannides (@DimitrisI)
How Strategic Partnerships Shape #BrandPerception | Purpose purpose-pr.com/article/how-s…
How Strategic Partnerships Shape Brand Perception | Purpose

How Strategic Partnerships Shape Brand Perception | Purpose

Explore what KFC’s US switch from Pepsi to Coca-Cola reveals about strategic partnerships, customer experience and brand perception.

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When Public Complaints Become a Reputation Risk | Purpose Communications purpose-pr.com/article/when-…

When Public Complaints Become a Reputation Risk | Purpose Communications

When does a public complaint become a reputation risk? We examine influence, proportionality and the importance of knowing when to disengage.

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AI-Generated Content, Brand Trust and Transparency | Purpose Communications purpose-pr.com/article/when-…
AI-Generated Content, Brand Trust and Transparency | Purpose Communications

AI-Generated Content, Brand Trust and Transparency | Purpose Communications

New Meltwater and YouGov research shows how AI-generated content affects brand trust, transparency and credibility, and what communicators should do next.

purpose-pr.com
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Dimitris Ioannides retweeted
Constantinos Kombos (@ckombos) profile picture
Constantinos Kombos
@ckombosSep 21
📍 New York || Kick-off of my bilateral meetings on the sidelines of #UNGA81 with the Minister of Foreign Affairs of #Liberia @NyantiSara 🇱🇷 During our meeting today, we signed a Memorandum of Understanding on Political Consultations between 🇨🇾 and 🇱🇷 paving the way forward on advancing our bilateral relations focusing on areas such as the economy, education, and shipping. @CyprusinUN
Image from Constantinos Kombos (@ckombos)
Image from Constantinos Kombos (@ckombos)
Image from Constantinos Kombos (@ckombos)
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The Interest Media Era: Rethinking Social Content purpose-pr.com/article/inter…
The Interest Media Era: Rethinking Social Content

The Interest Media Era: Rethinking Social Content

Social media is increasingly driven by interests, not followers. Discover what this means for brand content, audience attention and smarter social media strategy.

purpose-pr.com
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Where Executive Thought Leadership Lives Now | Purpose Communications purpose-pr.com/article/where…
Where Executive Thought Leadership Lives Now | Purpose Communications

Where Executive Thought Leadership Lives Now | Purpose Communications

Executive thought leadership is shifting from occasional media placements to sustained influence. See how LinkedIn and earned media can work together to build credibility, trust and a direct audience.

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Purpose wins GOLD at #CyprusEventAwards purpose-pr.com/article/purpo…
Purpose wins GOLD at Cyprus Event Awards

Purpose wins GOLD at Cyprus Event Awards

Purpose Communications wins GOLD at the Cyprus Event Awards for the Prognosys Solutions 20th anniversary event in the Seasonal / Anniversary category.

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The Giannis Effect: Reputation Before Campaigns purpose-pr.com/article/giann… #reputation
The Giannis Effect: Reputation Before Campaigns

The Giannis Effect: Reputation Before Campaigns

What brands can learn from Giannis Antetokounmpo about reputation transfer, trust and choosing the right people to represent their values.

purpose-pr.com
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Why Reputation Is Becoming the New Search Strategy | Purpose Communications purpose-pr.com/article/why-r…
Why Reputation Is Becoming the New Search Strategy | Purpose Communications

Why Reputation Is Becoming the New Search Strategy | Purpose Communications

As AI changes how people discover businesses, reputation and earned credibility are becoming key drivers of visibility, trust and commercial relevance.

purpose-pr.com
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Meta title #InfluencerMarketing in 2026: Strategy Before Followers purpose-pr.com/article/influ…
Meta title Influencer Marketing in 2026: Strategy Before Followers

Meta title Influencer Marketing in 2026: Strategy Before Followers

Influencer marketing in 2026 needs strategy, transparency and measurable results. See why brands in Cyprus should focus on creator fit before follower count.

purpose-pr.com
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When Geopolitics Becomes a Reputation Issue | Purpose Communications purpose-pr.com/article/when-…
When Geopolitics Becomes a Reputation Issue | Purpose Communications

When Geopolitics Becomes a Reputation Issue | Purpose Communications

How geopolitical instability can affect corporate reputation, stakeholder trust and business communication, with lessons for companies in Cyprus and the wider region.

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Purpose Communications signs CHASE Code of Conduct for Countering Hate Speech Online purpose-pr.com/article/purpo…
Purpose Communications signs CHASE Code of Conduct for Countering Hate Speech Online

Purpose Communications signs CHASE Code of Conduct for Countering Hate Speech Online

Purpose Communications has signed the CHASE Code of Conduct for Countering Hate Speech Online, reinforcing its commitment to ethical, responsible and inclusive communication.

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What Coachella 2026 tells brands about relevance | Purpose Communications purpose-pr.com/article/what-…
What Coachella 2026 tells brands about relevance | Purpose Communications

What Coachella 2026 tells brands about relevance | Purpose Communications

Coachella 2026 offered a sharp lesson in modern brand relevance. Purpose Communications looks at what brands can learn from this year’s standout activations.

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Δημήτρης Γέρος – Ο εικαστικός που μετατρέπει το όνειρο σε εικόνα incynews.com/dimitris-geros-… via @inCYnews
Δημήτρης Γέρος - Ο εικαστικός που μετατρέπει το όνειρο σε εικόνα - inCYnews

Δημήτρης Γέρος - Ο εικαστικός που μετατρέπει το όνειρο σε εικόνα - inCYnews

  Με μια πορεία που εκτείνεται από τη ζωγραφική και τη χαρακτική έως τη φωτογραφία, τη video art και τις performances, ο Δημήτρης Γέρος έχει διαμορφώσει ένα προσωπικό εικαστικό σύμπαν, όπου το...

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What the pushback against youth social media means for brands | #PurposeCommunications purpose-pr.com/article/what-…
What the pushback against youth social media means for brands | Purpose Communications

What the pushback against youth social media means for brands | Purpose Communications

As Greece moves to restrict youth social media use and Cyprus examines similar measures, brands should rethink overreliance on social and build broader, more resilient communications strategies.

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Crisis Communication and Crisis Management | Purpose Communications purpose-pr.com/article/crisi…
Crisis Communication and Crisis Management | Purpose Communications

Crisis Communication and Crisis Management | Purpose Communications

Crisis communication and crisis management go hand in hand. Discover why preparation, leadership and clear protocols shape effective crisis response.

purpose-pr.com
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Dimitris Ioannides retweeted
Purpose Communications (@Purpose_MarCom) profile picture
Purpose Communications@Purpose_MarComMar 8
Progress needs every voice. Purpose thrives with balance. Today, we celebrate the value of equal voices, equal opportunities and the contribution of women in shaping stronger workplaces and a better future. #InternationalWomensDay #PurposeCommunications
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The Rise of the News-Creator and What It Means for PR | Purpose Communications purpose-pr.com/article/rise-…
The Rise of the News-Creator and What It Means for PR | Purpose Communications

The Rise of the News-Creator and What It Means for PR | Purpose Communications

Discover how the rise of the news-creator is reshaping media, journalism and PR, and why communications teams need a smarter, more targeted approach to modern media relations.

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Reactive Marketing Done Right. Why Empathy Matters More Than Speed | Purpose Communications purpose-pr.com/article/react…
Reactive Marketing Done Right. Why Empathy Matters More Than Speed | Purpose Communications

Reactive Marketing Done Right. Why Empathy Matters More Than Speed | Purpose Communications

Reactive marketing is not about speed or visibility. It is about judgement, empathy and knowing when to step back. A strategic perspective on how brands should respond to sensitive cultural moments.

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Reactive Marketing Done Right. Why Empathy Matters More Than Speed | #PurposeCommunications purpose-pr.com/article/react…
Reactive Marketing Done Right. Why Empathy Matters More Than Speed | Purpose Communications

Reactive Marketing Done Right. Why Empathy Matters More Than Speed | Purpose Communications

Reactive marketing is not about speed or visibility. It is about judgement, empathy and knowing when to step back. A strategic perspective on how brands should respond to sensitive cultural moments.

purpose-pr.com
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