🚩 Red flags to watch for: 1️⃣ Representative won’t bring the performer onto the discovery call. 2️⃣ Fixated on programme cost or request a break clause in the contract 3️⃣ Turning up late to meetings 4️⃣ Indications they aren’t ready to prioritise a lifestyle change More than one of these? You’re in for trouble.

What do high performers - athletes, CEOs, and entertainers - really want? From my work with the 0.01%, here’s what I’ve learned: 1️⃣ They want the credentials and services of your team, as advertised 2️⃣ They want to trust a process that will lead them to a desired outcome 3️⃣ They want your team to understand their unique context But remember - the real high performers do more due diligence on you than you might expect, before committing: 📚 They’ll read your articles. 🎥 Watch your interviews. 📖 Even read your book. The performers and their team will want to qualify the scope and depth of your expertise in a world full of social media gurus (which is great!). But taking on a high performer is a two-way street. The biggest lesson I’ve learned? 🛑 Never ignore red flags in a discovery meeting 🚩 Reps refusing to introduce the performer for a discovery call 🚩 Fixated on programme cost or requesting a break clause in the contract. 🚩 Turning up late to meetings 🚩 Indications they aren't ready to prioritise a lifestyle change Link to the full article in the comments. Any additional thoughts? Let me know in the comments!

‘Football nutrition: time to help the planet win’ An interdisciplinary editorial involving sports nutrition, agriculture & sustainability ⚽️🌎 Authors: J Collins, A McCall, L van Loon, T Nemecek, A Reguant-Closa, A Jeukendrup, N Meyer barcainnovationhub.fcbarcelo…