Rich Smith

The research behind this, plus a 3-question test for your own executive content, is in this week’s post: richmsmith.com/blog Follow for more on growth, leadership, and the psychology behind the decisions that make or break companies. #McDonalds #Leadership

Ask a founder when they plan to exit and the answer is almost always “three to five years.” Ask again a year later and it hasn’t changed. What’s really going on behind that answer? Full episode: richmsmith.com/podcast/exit-…

When a brand borrows a creator’s relationship with their audience, some of that trust transfers, but only if the creator still sounds like themselves. Grab the Growth Engine Scorecard: richmsmith.com/scorecard

If you’re not scaling yourself up, how can you expect to scale your company? 🎧 Watch the full episode: richmsmith.com/podcast/strat… #RevenueScience #ScalingYourBusiness #CEOLeadership #ExitStrategy #BusinessValuation

Want the research on why reversals like this are so rare, plus the $7.5 billion decision Larry Ellison made this month? It’s in this week’s post: richmsmith.com/blog Follow for more on growing your business and career. #Netflix #Qwikster #ReedHastings #BusinessStrategy

“You can’t change your bias. Embrace it, know it, and figure out other strategies to counteract it.” That’s Bruce Eckfeldt, and he’s my guest on this week’s episode of Revenue Science. Watch the full episode: richmsmith.com/podcast/strat…

The fix isn’t a louder hook. It’s a broken one. Break the pattern in the first two seconds, or the algorithm never gets the chance to test the rest of your video. Grab the Growth Engine Scorecard: richmsmith.com/scorecard

New Monday Marketing Minute every Monday: one behavioral principle, 60 seconds. Grab the Growth Engine Scorecard: richmsmith.com/scorecard #MondayMarketingMinute #Marketing #BehavioralPsychology #LeadGeneration #Reciprocity #RichSmith

When everyone finishes their part and calls the rest "someone else's problem," silos form, execution slows, and customers feel it. The fix starts with understanding how your work lands on the person after you. Full Revenue Science episode: richmsmith.com/podcast/execu…

Companies raised required office time by 12%. Attendance went up just 2%. Why? Coffee badging: swipe in, get seen, leave. Full story and research breakdown: richmsmith.com/blog

There's a new front door to your business, and it doesn't read your homepage like a person does. 📊 Grab the Growth Engine Scorecard: richmsmith.com/scorecard

Executive coach John Hosey on why admitting mistakes, and learning from them fast, is what separates leaders who scale from leaders who stall. 🎧 Watch the full Revenue Science episode with John Hosey: richmsmith.com/podcast/execu… #Leadership #CEO #ExecutiveCoaching

New Monday Marketing Minute every Monday — one principle, 60 seconds. Follow for more, and grab the free Growth Engine Scorecard at richmsmith.com/scorecard #MondayMarketingMinute #ScarcityBias #BehavioralEconomics #SalesPsychology

You can't build a niche around "they have money." It might feel like a smart shortcut — but if that's your only criteria, it won't work. 🎧 Watch the full episode: youtu.be/DGAgCcwkIPg

$47B to $8B in 6 weeks. The business didn't change — somebody just checked the math. 📖 I write about the psychology behind decisions like this every week: richmsmith.com/blog 📊 Check out the Growth Engine Scorecard: richmsmith.com/scorecard

Every finish line moves the moment you cross it. Watch the full episode: youtube.com/watch?v=RHA-3Dix… If you've ever moved your own goalposts right after hitting them, this one's for you. #RevenueScience #Leadership #CEO #Mindset

New Monday Marketing Minute every Monday — one principle, 60 seconds. Follow for more, and grab the free Growth Engine Scorecard at richmsmith.com/scorecard #MondayMarketingMinute #FramingEffect #BehavioralEconomics #MarketingPsychology #Copywriting

Organizations don't stall because they lack opportunity. Leaders stall because they run out of the emotional, cognitive, and organizational capacity required to sustain success. Full episode: youtu.be/RHA-3Dix4nw

New Monday Marketing Minute every Monday — one principle, 60 seconds. Follow for more, and grab the free Growth Engine Scorecard at richmsmith.com/scorecard #MondayMarketingMinute #MarketingPsychology #CuriosityGap #ContentMarketing

The moment you have to ask for trust, you've already lost it. Real trust isn't claimed, it's earned in the way you show up. 🎧 Full episode link: youtu.be/ADatcPZkGcw #Leadership #Trust #ExecutiveCoaching #RevenueScience