two types of people at the top: 1. made it and done. sold, got the bag, on the beach. never hear from them again. 2. havent looked up long enough to realize they passed the finish line years ago. these people are the ones still texting you to launch a new side project. in the dms, at the dinners, writing down tips. all while sitting on 9 figures. I sold my agency for 8 figures in equity in ridge. We grew ridge 100x. literally. launched a podcast. turned it into a network. easily an 8 figure enterprise. some days it gets REAL tempting to be a type one. but I cant get outworked by an oldhead who is already richer than me. now its about ego. back to the grind.

4o was truly a special model

AI is making your brand mediocre. That’s why I’m launching @TheStartersHQ: the human layer behind your business. We give you direct access to the people who have built category-defining brands so you can: ➔ Learn from their expertise ➔ Consult 1:1 with them ➔ Hire them to execute for you Because as AI makes execution cheaper... Human brilliance becomes priceless.

UPDATE: Alonzo Mabry is dead. In March, the 62-year-old was using a computer at Austin's Central Library when the man next to him, Daniel Vasquez, stood up, hit him in the head, and stomped on his skull while he lay unconscious. Then Vasquez went back to his computer. Mabry died in hospice and Vasquez was charged with murder last week. Before the library, Vasquez had punched a CapMetro bus driver in the mouth. That was dismissed by prosecutors. He also punched a mother in the face in front of her 11-year-old son, then punched the woman who tried to stop him. Those were also dismissed. DA Jose Garza's office sent him to a six-month rehab program instead. He finished in June 2025 and every charge was wiped and he went back to the street.

Brand owners behind on their numbers trying to act like they’re not nervous and stressed about Q4

TODAY’S SHOW // 10.16.26 > @rabahrahil (Tie) > @bandholz (Beardbrand) > @dawsbg (EVO Marketing) > @kaiarhodes (Anatar) > @BlakeADriver (Advisory) Storylines: + Tesla’s “Flying Car”: Marketing Masterclass @Tesla unveiled the new Roadster last night: 0 to 60 in under a second, thruster jets, a midair flip over a row of parked Teslas. Production is slated for 2028, the flying version isn’t road-legal, and $5,000 reservations opened the same night. The demo was the ad. Your niche needs its version. + Google’s Universal Cart Is Live Google flipped on Universal Cart in Search, AI Mode, and Gemini: one cart across every retailer, built on a 60 billion-listing Shopping Graph, with price-drop alerts and Google Pay checkout. For @Shopify merchants, Direct Checkout is on by default. Of note, Google Analytics and custom pixels don’t fire on those orders. The sale happens. Your dashboard may not see it. + Mattel & the Decline of Civilization @Molson_Hart’s viral breakdown of the toy giant lands as income falls for a sixth straight quarter, the stock sits down 20% this year, the CEO walked to Skydance, and a major shareholder is pushing for a sale. Kids traded Barbie for Labubus and Pokémon raffles. What does that say about everything else? Plus, HOT JOBS is back. The best open roles in ecommerce debated live on air. Great Finds: > @ChickfilA’s First New Sauce in 10 Years > Halloween Sticker Shock: 2026 Candy Math > @KraftHeinz Launches “Pocket Parms” > @CaitlinClark22 x @DICKS House of Sport > @Walmart’s 1-Hour Pickup for the Holidays xitter.cf/i/broadcasts/1YxNrbgnm…

lmaoooooo 59 🫵

Our design language has evolved since the last reveal: from S3XY to Cybertruck, Cybercab & Optimus Roadster is inspired by the SR-71 & F-35

qual foi a primeira linguagem de programação de vocês? pergunta séria, quero ver a idade da galera kkkk

Every week someone tells me they vibe-coded their app over the weekend and don't need developers anymore. Before it touches a paying customer, make sure it includes: > a schema someone designed, instead of one the AI improvised table by table > login that still works when someone puts a plus sign in their email > password reset links that expire and work once > MFA, plus a recovery path for the user who lost their phone > sessions that time out, and a way to kill every session for one user > SSO for the enterprise customer who won't sign without it > SAML, because that customer's IT team doesn't do magic links > SCIM, so a fired employee loses access the moment IT offboards them > roles and permissions deeper than "admin" and "everyone else" > checks that stop user A from reading user B's data by changing one number in the URL > tenant isolation, so one customer's bug never shows another customer's records > an admin "log in as this user" button for support, with an audit trail on every use > rate limits on login, so nobody can guess passwords at scale > lockouts that stop attackers without locking out your CFO the night before the board meeting > database migrations that run forward and roll back > migrations that don't lock the main table at 2pm on a Tuesday > indexes, because the query that was instant on 50 test rows times out on 5 million real ones > connection pooling, so a traffic spike doesn't exhaust the database > backups every night > a restore from those backups, tested, because a backup you've never restored is a hope > point-in-time recovery for the day someone runs a delete without a where clause > soft deletes, so "I deleted it by accident" is a support ticket and not an incident > validation on the server, not just in the form > timezones stored right, so the 9am reminder doesn't fire at 4am > the customer with an apostrophe in their last name > emoji, accents and right-to-left text in every field > money stored as integers, because 0.1 + 0.2 doesn't equal 0.3 in floating point > currency, rounding and tax rules for every country you sell into > a data model that survives your second customer asking for "one small change" > idempotency keys, so a retried payment doesn't charge the card twice > deduplication for the user who clicks submit four times > pagination that still works on page 400 > exports, because sooner or later every customer wants their data in a spreadsheet > imports that survive the CSV someone saved in 2009 > retention rules, and code that deletes what your contract says you'll delete > secrets out of the code, out of the repo and out of the AI chat history > rotating every key the AI pasted into a config file last month > confirming every package the AI installed exists and is the one you meant > dependency scanning, because the AI pulled in libraries nobody reviewed > input sanitization everywhere a user can type > protection against SQL injection, XSS, CSRF and the rest of the OWASP list > file uploads that get scanned, size-limited and stored where they can't execute > CORS rules that aren't "allow everything" > security headers on every response > encryption at rest and in transit > least-privilege access for everyone, including the AI agent holding production credentials > logs that record who did what, without recording passwords, tokens or card numbers > a penetration test before your enterprise customer's security team runs their own > answers to the security questionnaire every enterprise buyer sends, with evidence behind each one > a disclosure process for the day a stranger emails you a vulnerability > a plan for the day a laptop with production access gets stolen > SOC 2, which means policies, evidence and an auditor, not a checkbox > HIPAA, the moment a single patient record touches your system > a BAA with every vendor that touches that data, including your AI model provider > audit trails that show who viewed a record, not just who changed it > PCI scope, and card numbers kept out of your database > GDPR deletion requests that reach every table, backup and log > data residency for the customer whose contract says EU only > quarterly access reviews someone signs off on > dev, staging and production environments that match each other > infrastructure written as code, so the setup lives somewhere other than one person's memory > a deploy pipeline that runs the tests before anything reaches customers > one-click rollbacks, because Friday deploys happen > zero-downtime deploys, because your customers don't have maintenance windows > feature flags, so you can ship the code without shipping the feature > autoscaling for the Monday morning spike > a CDN, so the app loads fast in Singapore too > DNS, SSL certificates, and renewals that don't expire on a Sunday > background job queues, so slow work doesn't freeze the page > retries with backoff, so one flaky API call doesn't become a lost order > a dead-letter queue for the jobs that fail every retry > cron jobs that don't run twice the day you add a second server > caching, and clearing that cache when the data changes > SPF, DKIM and DMARC, so your password resets don't land in spam > bounce and complaint handling on every transactional email > storage rules, so you stop paying to keep 2021's temp files > cost alerts, so a runaway agent loop shows up the same day and not on the invoice (we learned this one for $1,382.59) > a disaster recovery plan, written down and tested once a year > a second region, if your contract promises uptime one region can't deliver > structured logs you can search at 3am > error tracking that groups the same bug instead of sending you 4,000 emails > uptime checks from outside your own network > alerts that page a human, tuned until they stop paging for nothing > dashboards for latency, error rate and throughput > tracing for one slow request across every service it touches > an on-call rotation, and a person who picks up > runbooks, so the engineer on call knows what "queue depth critical" means > postmortems that change something > a status page customers check before they email you > unit tests written by someone who knows what the logic should do > integration tests for every third-party API you depend on > end-to-end tests for signup, checkout and the other flows that make you money > load testing before the launch email goes out > test data that looks like production without being production data > regression tests, so fixing bug 41 doesn't bring back bug 12 > testing on the five-year-old laptop your biggest customer's ops team still uses > accessibility compliance, because the enterprise contract requires it > subscriptions, upgrades, downgrades and proration > failed-payment retries and dunning emails > invoices with the customer's PO number on them, because procurement won't pay without it > sales tax and VAT > refunds, credits and partial refunds > usage metering that matches what you bill, to the cent > annual contracts with custom terms your billing logic never planned for > revenue reports your finance team can reconcile > webhooks that verify signatures > webhooks that retry, with a log of every failed delivery > a versioned API, so you can change it without breaking your customers' integrations > API keys customers can create and revoke > API rate limits that protect you without blocking real integrations > a plan for the day a third-party API changes its response format without telling you > OAuth token refresh, because tokens expire at the worst possible moment > a sandbox where customers can test their integration > protection against prompt injection in every field that reaches the model > customer and patient data kept out of prompts that leave your network > a model spend cap per customer, so one heavy user can't run up your bill > evals, so you find out when a model update makes your answers worse > a fallback for the afternoon your model provider goes down > a migration plan for the day your model gets deprecated > prompt and output logs for debugging, minus whatever you're not allowed to keep > a human approval step for anything the AI does that can't be undone > pages that load on hotel wifi > empty states, loading states and error states on every screen > error messages a customer can act on, instead of "something went wrong" > forms that keep what people typed when one field fails validation > emails that render in every mail client your customers use > notifications people can turn off > undo > keyboard navigation and screen reader support > translations, with dates and numbers formatted for each locale > a back button that does what people expect > code a human can read > code review on every change > a branching strategy, so two people can work without overwriting each other > monthly dependency upgrades, so you're never two major versions behind > framework upgrades before the old version stops getting security patches > deleting the dead code the AI left behind from its first three attempts > splitting up the 2,000-line file the AI kept appending to > architecture decisions written down, with the reasons > a README that gets a new engineer running locally in under an hour > documentation for whoever inherits this > an admin panel for your ops team > support tooling, so customer success can answer questions without pinging engineering > a changelog customers can read > terms and a privacy policy that match what the code does > every account, domain and repo in the company's name, not the name of whoever built the prototype > a bus factor higher than one Oh, and besides keeping all of this working every day, forever… your vibe-coded app will still need people who know what they're doing: > reading every line the AI wrote before it ships (a senior engineer) > designing the data model before your second customer breaks it (a backend engineer) > explaining why the AI's fix for one bug created two new ones (a senior engineer, again) > deploys, rollbacks, servers and the cloud bill (a DevOps engineer) > answering the page at 3am when payments stop (whoever's on call) > patching the framework the week a vulnerability goes public (security) > walking an auditor through how patient data moves (security and compliance) > testing what the AI says it tested (QA) > running a migration on a live database without losing a row (a backend engineer) > saying no to the feature that breaks three others (a tech lead) > turning "works on my laptop" into "works for every customer at once" (an architect) > debugging the code when the AI that wrote it can't (a senior engineer) > remembering why it's built this way, a year from now (someone who was there) …wishing them the best 🫡

Introducing Grok Voice 3.0, the world’s most intelligent speech-to-speech model. It excels at resolving customer calls, responds in under a second, and costs less than other frontier models.