@dommolitor

Associate Professor @FordhamGSB Alumnus @LMU_Muenchen Interests: experiments // ad effectiveness // quantitative ux // retail tech // data science

 New York, USA
dominikmolitor.com
Joined August 2013
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14Media
Articles in Advance 06/24 (2 of 7) Frontiers: "The Effect of an Ad Ban on Retailer Sales: Insights from a Natural Experiment" by Sebastian Gabel, Dominik Molitor, Martin Spann @sebastiangabel2 @dommolitor @MartinSpann pubsonline.informs.org/doi/f…
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Newly Accepted Articles 04/24 (7 of 9) Frontiers: "The Effect of an Ad Ban on Retailer Sales: Insights from a Natural Experiment" by Gabel, Sebastian, Molitor, Dominik and Spann, Martin @sebastiangabel2 @dommolitor @MartinSpann
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Our @daurer @MartinSpann @PManchanda_ latest mobile search paper was accepted for publication at Decision Support Systems. We explore how smartphones change how we search and shop offline based on our location. authors.elsevier.com/a/1hAMc… 🧵1/5
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Also, we find that the number of products within the same category that are searched together (search breadth) increases as store distance and density increase. Durable products influence these patterns. 4/5
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Our study shows that understanding location-specific demands is key. Retailers can leverage this knowledge, alongside mobile tech, for optimized in-app targeting and better assortment decisions, leading to an enhanced customer experience and increased sales. 5/5
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Replying to @MartinSpann
@MartinSpann
Bill Rand@billrand20 Dec 2019
Martin Spann discussing mobile targeting of ads. What works better push or pull? #wise2019 #mobileads #targeting
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And @aghose of course!
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Dominik Molitor retweeted
Puneet Manchanda@PManchanda_19 Jun 2018
How is product search on mobile different from other search? Lower search depth and breadth, but at all times and locations (using data on 2.5mm users). See more at papers.ssrn.com/sol3/papers.… @MartinSpann @dommolitor @daurer
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Dominik Molitor retweeted
Puneet Manchanda@PManchanda_21 Dec 2016
Analysis of 69 mm mobile searches shows that consumers do not "showroom": paper w/ @daurer @dommolitor @MartinSpann papers.ssrn.com/sol3/papers.…
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Jurgen Klinsmann’s up-and-down USMNT tenure in one chart: 53eig.ht/2gDpRiV
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Data-driven Bundesliga preview for 2016-17 statsbomb.com/2016/08/7916/
ICYMI espnfc.com/german-bundesliga…
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Dominik Molitor retweeted
Lucas Stich@lucasstich2 Jun 2016
2016 Internet Trends kpcb.com/internet-trends #InternetTrends via @kpcb
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Last Week Tonight: John Oliver's latest show on scientific studies... youtube.com/watch?v=0Rnq1NpH…
Meet AIG, Africa’s First Tech ‘Unicorn’ knowledge.wharton.upenn.edu/… Cc @jonathan_doerr

Meet Africa's First Tech ‘Unicorn’ -- Are More to Come?

The rise of Africa Internet Group to tech "unicorn" status reflects Africa's growth as an attractive consumer market. And more unicorns are likely to follow, Wharton experts and others say.…Read More

knowledge.wharton.upenn.edu
Happy Air Max Day. news.nike.com/news/air-max-d…
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Bayesian statistics has revealed banksy's true identity i-d.vice.com/en_us/article/s…
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Google searches for “move to Canada” in the US spiked Tuesday night... qz.com/629793/searches-for-h…
Chris Dixon: what's next in computing? medium.com/@cdixon/what-s-ne…

What’s Next in Computing?

The computing industry progresses in two mostly independent cycles: financial and product cycles. There has been a lot of handwringing…

medium.com
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