"Step 2: buy traffic."
My step 2 was a DM to a British English teacher with 1.5M followers.
He had the audience.
I had the code.
We split the revenue.
$0 on ads.
$3,000 in the first 30 days.
Buying traffic is the expensive way to rent what a partner already owns.
Lifting weights: cheapest psychiatric intervention available.
Closing the laptop at 7pm: even cheaper.
Somehow nobody in tech can afford the second one.
My Stripe notification collection, by rarity:
Common: a renewal from someone I'll never meet
Rare: first sale from a new country
Holo: a stranger pays full price, no discount code
Legendary: a sale I still can't explain
Nobody has ever traded a MRR graph for a card.
But they'd all trade for the notification.
Eric Djavid retweeted
Productivity porn, 2021: color-coded Notion databases.
Productivity porn, 2026: 12 terminals, 8 agents, zero idea what's happening.
"A generation of builders won't know what PR review is."
Solo founders have been that generation for years.
My review process: read the diff late at night, say "looks fine" out loud to an empty room, merge.
Productivity porn, 2021: color-coded Notion databases.
Productivity porn, 2026: 12 terminals, 8 agents, zero idea what's happening.
Eric Djavid retweeted
It feels fucking good to finally reach product validation.
If you’re building something,
DON’T FUCKING QUIT.
Nomad translation:
5.0 = fine
4.9 = fine, the photos used a wide lens
4.8 = the wifi only works if the laptop sits on one specific stool
4.7 = someone will drill the wall at 4am
Learned the last one in Da Nang, Vietnam.
24 hours awake, a launch to run the same day, and a drill in the wall.
teapaw.org/levelsio/status/210705…
Eric Djavid retweeted
My entire X feed is now
- SaaS is dead
- distribution is the key now
- we're AI-native
Posted by people who never shipped a SaaS to kill.
Original thinking is dead.
It feels fucking good to finally reach product validation.
If you’re building something,
DON’T FUCKING QUIT.
My entire X feed is now
- SaaS is dead
- distribution is the key now
- we're AI-native
Posted by people who never shipped a SaaS to kill.
Original thinking is dead.
Everyone says 40 years in a job you hate is the worst deal in history.
Agree. But I'd defend the beginning.
My consulting job almost broke me.
It also taught me project management and how organizations actually make decisions.
The bad deal starts the day it stops teaching you and you stay anyway.
Eric Djavid retweeted
Hot take: almost nobody is waiting for you to fail.
They're not thinking about you at all.
Worse for the ego.
Much better for shipping.
Underrated founder advice: keep proof that it's working.
What I keep for bad weeks:
- Aug 11, 6:14pm. My first €490 payment, in installments
- A voice note from a user saying her first full sentence in French
- A DM: "I ordered a coffee in French today. Nobody switched to English."
- The first review I didn't have to beg for
The week revenue dips, I open it. Free reset button.











