Discover rapidly growing trends before they take off.

Joined October 2019
What business process made sense logically, but fell apart in the implementation?
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480
This trend is creepy 1 in 9 US adults is now on a GLP-1 drug for weight loss. Searches for the experimental one, retatrutide, are up 3,700%.
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1,205
Apparently my account has been alive for 7 years lol #MyXAnniversary
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781
Microsoft just launched Bing Topics Portfolio. It groups your content by topic so you can see coverage gaps for AI search. Most teams still audit by keyword. Are you auditing by topic yet?
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852
Black Friday isn’t a sales day anymore. It’s a trend validation day. Best Buy got 193% more visits than an average October day. Brands that picked their products in October looked prepared. Everyone else looked rushed.
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Skincare ingredients you’ll hear about next year (5-year search growth): - Kojic acid body wash +9,700% - PDRN +9,700% - Hypochlorous acid spray +8,900% - Mandelic acid face wash +7,700% - Milky toner +5,300% Which one are you investing in?
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Everyone says Black Friday is dying. @Adobe says online holiday spending grows 6.7% this year. Black Friday alone grows 9.2%. It’s the fastest-growing day of the season.
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“LED face mask” searches rose 88% from October to November last year. A Black Friday trend, not a fad. What’s this year’s version?
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928
Is Black Friday dying, or just moving to your phone? 55.2% of US online sales on Black Friday 2025 came from mobile.
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