Across the Pond is a global, independent, B Corp™ creative agency helping tech brands create a better world. How? We make the complex, human.
London
Joined March 2011
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Can you recognize which ads are the inspiration for the spots in this campaign? 🤔💡 Leave your guesses in the comments below 🙌✨ Let's celebrate Pride together by supporting initiatives that challenge norms, foster inclusivity, and pave the way for a more diverse future. 🌈❤️
The intention for diverse representation is to break stereotypes, and allow more of us to see ourselves reflected in the world around us every day 🌍💪. Now, here comes the fun part! We invite all our amazing followers to participate in a guessing game.
Our insight was based on the common language we share in the industry - recognising some of the most famous ad creatives in history. With that insight, we decided to rewrite the past for a more inclusive future! 🏳️🌈📚
🌈🎉🌈 As we embrace the colourful month of #Pride, we love to celebrate initiatives that champion inclusivity and rewrite the rules of advertising. 🌈✨ We were thrilled to work with @outvertising this year to create their first major campaign.
Its #internationalfamilyday and we cannot help but remember a story we filmed for Google that continues to touch all of our hearts here at Across the Pond. This is a true story, this is Aum’s story. Watch our film to see Aum’s happy ending. Get the tissues ready 🤧
When we conceived ‘AI by you’ fo #DeepMind we wanted to work with world-leading designers to bring it to life visually. This is why we onboarded #studionari, to support the visual identity development.
Each film feels akin to a scrapbook with blank pages full of clippings.
What perfect timing with #Earthday tomorrow we are celebrating our 1 year Ecology anniversary!
🌳 12,270 trees planted
🌍 516.5 tonnes of CO2e avoided
🏆 7 Sustainable Development goals supported.
We're delighted to see how our Ecologi 'forest' has grown over the past 12 months
We are ready to take on the tech world at the #Raion Live event in Canary Wharf today!
Come to chat to us about how we can partner with you and make the complex, human!
See you there!
🤖💬🚀
#complextohuman #techtalks #Raionlive #creativeagency
We are so excited to welcome our first ever Marketing Intern, Hussain Saeed!
Hussain, originally from Pakistan and a graduate of Goldsmiths College, brings a brilliant dose of energy and ideas to support our marketing team.
World Autism Awareness Day is internationally celebrated on 2nd April to encourage UN member states to raise awareness about neurodivergence.
As a part of our Foot in the Door programme, we have collaborated with a student from @TheBRITSchool to showcase an artistic..
Ever read a book & felt totally seen, like there's someone that 100% gets you?
Same!
So this #WomensHistoryMonth, we’re celebrating the women storytellers throughout history, and the doors they opened for women of today and tomorrow.
👩🏻🎨: Olivia Zamprogna @ @TheBRITSchool
We think this might just be your luckiest year yet. Happy Lunar New Year from all of us at Across the Pond!
🎨: Sanni from @TheBRITSchool
#LunarNewYear #YearoftheRabbit #YearoftheCat #GongXiFaCai
Proud to have signed the Menopause Workplace Pledge by @WellbeingofWmen & supported by @Bupa. We commit to:
👉Recognising that menopause can be an issue in the workplace & women need support
👉Talking openly about menopause
👉Supporting & informing employees affected by menopause
We worked with @DeepMind to create a campaign that asks underrepresented groups to ‘come as they are’ & bring their unique views & interest with them to develop representative tech. ‘AI by you’ was born, an invitation to applicants to see themselves as the future authors of AI.