Joe Dejene | Ad Creatives 👑

I recorded a 20-minute video showing exactly how I’ve made $14m for my clients w/ paid ads. Soon, I’m going to charge $1,800 for this. Today you get it free. RT + comment “video” and I’ll DM it to you. 500 spots available, next 24 hours only. (Must be following)

🔍 ¡Buscamos creadoras de contenido UGC de habla hispana para una campaña de GLP-1! Preferencias: ✅ Generación X (40-50 años) ✅ Cómoda compartiendo fotos y videos de antes/después ✅ Abierta a hacer whitelisting de tu cuenta ¡Envíame un DM o comenta si te interesa! 🙌 #UGC

🔍 Looking for Spanish-speaking female UGC creators for a GLP-1 campaign! Preferences: ✅ Gen X (40s-50s) ✅ Comfortable sharing before/after photos & videos ✅ Open to whitelisting your account DM me or drop a comment if interested! 🙌 #UGC #UGCCreator #ContentCreator #GLP1

Opened upwork this morning and had 5 people asking me for jobs. Feels great to know I don't need them

judge rules Google is a molopoly, what happens now?

Who here is in business funding? One of our campaigns is generating leads of businesses who want loans. Need a partner to send them to. I'll send first 10 qualified leads for free

Anyone have a contact at Twitter ads? Client can't add his card to account, and ads support has ghosted me since last Thursday

It is too early to start running BFCM ads?

As monthly conversion rates decline, investing in CRO is more crucial than ever. Some of my favorite tools: - @triplewhale - @HotJar - @semrush - @unbounce - @Optimizely - @Instapage

Yoga is so underrated. It's definitely one of my favorite hobbies. Takes time to love it, but once you're in the flow, it's worth it.

Retention is one of the most important short-form video metrics: • Add captions • Use jump cuts • Keep it short (15-30 seconds) • Focus on one single message • Make sure the hook (first 3 seconds) grabs the audience’s attention

Social ads in a nutshell: 1. Make them stop scrolling and pay attention to you. 2. Educate them to the point they hit “solution-aware” level. 3. Give them a little push to buy.

Your customers are humans, not numbers. Approach marketing with empathy and understanding. Put yourself in their shoes, and create solutions by putting them first.

Almost without fail, the metric where most ad accounts are lacking is 15s hold rate. Everyone writes ad hooks, few tell a good enough story to keep people watching past 3s

Ads are like fishing. A well-crafted hook will reel in your audience. But your landing page is the net. Make sure it's strong enough to keep them engaged.

Ad of the week: 👀 impressions - 17,000 🪝3s hook rate - 61% 🪢 15s hold rate - 29% 👆🏽 CTR ~1% 💸 CPC $1.80 ^People love watching/hate clicking this iteration. Adding mid-point CTAs to improve on CTR

Pro tip for eCommerce: Product descriptions shouldn't just list features. Adding a strategically-written UGC piece can take your product page to another level. Paint a picture of how your product solves the audience’s problem.

Marketing myth: CRO = more sales forever. Reality: If you’re not constantly optimizing your landing pages, conversion rates tend to decrease with time. Nothing in marketing is set-it-and-forget-it.

Been taking testosterone under medical supervision for 6 months now. Effects I’ve noticed: - Way more motivation for business - Wolverine recovery - Been able to build muscle eating under 2000 calories

Poor market research is the biggest mistake DTC brands make. You cannot create an effective marketing campaign without knowing: • What obstacles do clients have to buy your product? • What words do they use to describe their pain point? • What have they tried in the past?

Some advice for the wanna-be nomads in Latam: - Connect with locals - Learn the local language - Learn an in-demand skill to fund your lifestyle - Stay in touch with your home country and your network