This morning, MarketWatch featured our data at @ThisFirst revealing that women now represent 50% of our prenup clients in opposite-sex marriages, completely flipping decades of tradition where men held the financial power and drove these conversations.
As I shared with MarketWatch: “It’s a massive generational shift.”
While Taylor Swift and Travis Kelce’s engagement sparked this week’s surge in prenup chatter (and some of the funniest memes of 2025 so far), the real story is about Millennial women, economic empowerment, and a more practical approach to marriage.
Read the full piece: marketwatch.com/story/if-tay…
Libby retweeted
If you get married but don't have a prenup, what about a vesting schedule?
5 years, no cliff?
Sounds great
Libby retweeted
In a new @Fortune op-ed, @ThisFirst founder & CEO @libbylh explains how women are reshaping the economics of modern marriage.
Read how smart women are rewriting the rules: fortune.com/2025/08/24/prenu…
🚨 New @a16z investment thesis: AI x parenting
Raising kids is one of our most challenging and important jobs.
Every parent needs support sometimes - but many can't access it because it's too inexpensive or inaccessible.
AI changes this. What we're seeing 👇
Libby retweeted
EXCLUSIVE: Sheryl Sandberg’s first chief of staff raises $4 million to build a TurboTax for prenups. trib.al/89Vxxiy
Libby retweeted
Congrats @libbylh on the launch of @ThisFirst - the TurboTax for prenups. I've worked with @expa on two startups (Operator and Kit), and they continue to build awesome companies.
thisfirst.com/learn/introduc…
Libby retweeted
So proud of @libbylh and the team at @ThisFirst! They are changing the game for prenups, which are very unfun but very essential. If marriage is in your future, check them out. As @libbylh says, they are non-negotiable!
fortune.com/2024/10/24/shery…
Loved seeing @ThisFirst included in #IngeborgInvestments 2024 Women & Wealth Report mapping noteworthy innovation along the wealthspan of women🧡 @AnnaMasonDC @NimishaShinday
Libby retweeted
🎙️❤️🔥 ICYMI: Check out First on The Wall Street Skinny podcast, featuring First founder & CEO @libbylh ↓
lnkd.in/gJTG3-AG
Libby retweeted
Scary good. I remember the 100,000 user party in the basement of a steak house, then the 1M user party. I remember my friends sleeping at the office (proudly) and moving to be near the office so they could walk. This man, and the people who rally behind him are driven and he’s still young and has so much more in him. The dent he will leave will be immense in his lifetime and causes that he and Priscilla support will flourish for all this work.
You can critique Facebook, but not one of us knows how hard and how difficult it was to build, to maintain and to govern. Almost a seemingly impossible task if you ponder it all.
Libby retweeted
If startups are intriguing to you, do not let your career slip by without ever working for one. Big companies have lots to offer, but not the meaningful epic legendary journey that a startup can be.
It's not for everyone -- but if you feel the pull, act on it.
Libby retweeted
A few obvious things highly correlated with extraordinary younger entrepreneurs:
- made friends on the internet
- not above any suck work
- tries to learn from the very best
- goes all the way down the rabbit hole
- interested in business, not just tech (often had a hustle)
Libby retweeted
Founders swim out holding on to logs. Eventually they get kayaks. Rowboats. Sailboats.
By the time an employee gets on a cruiseship, they think their choices are steak or shrimp. But their choices are still cruise ship, or holding on to a log.
The early crew never forgets that. – at San Francisco, CA
Libby retweeted
Unordered and incomplete list of qualities I regularly see in exceptional teammates:
- knows the details
- sweats the details
- brings structure to ambiguity
- responsiveness
- availability
- quick study (content)
- quick study (methods)
- directors, not consensus builders
- visible (async or sync) every day
- can reference the archives
- low drama (bad stuff)
- low drama (good stuff)
- right, a lot, and usually quickly
- resilient in the face of feedback
- self manages health, energy, emotions
- not above the grind
- paranoid about the right things
- could flex into 1-2 adjacent roles
- mostly ignores hierarchy
- but manages up well
- self sufficient (can solo quest)
- internally well networked
- wicked fast