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Liz Erk

@lizerk

Principal Partner of The Jaxson Group, public relations for start-up to medium-sized professional services and technology businesses: https://teapaw.org/t.co/kdpqsdrRkI

 Boston, MA
linkedin.com/in/lizerk
Joined March 2008
  • Tweets1.1K
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  • Followers179
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"It's all for the greater gooddddd...!" 🤣 @phoebetheseamo1
Image from Liz Erk (@lizerk)
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What are the best ways to get the best prices on flights? @RateGain president of the Americas, Peter Strebel shares crucial tips in the @Newsweek story: newsweek.com/buying-cheaper-…
Woman follows internet tip to save on plane ticket—it doesn't go to plan

Woman follows internet tip to save on plane ticket—it doesn't go to plan

"When it comes to booking flights, timing is everything," a travel expert says.

newsweek.com
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What can we expect for customer experience in 2025? @RedpointGlobal chief marketing and strategy officer, John Nash shares what's ahead in the coming year in this CRMBuyer feature: crmbuyer.com/story/2025-look…
2025 Looks Like Another ‘Meh’ Year for CX

2025 Looks Like Another ‘Meh’ Year for CX

According to Forrester’s “2024 US Customer Experience Index," CX quality among brands in the United States sits at an all-time low after declining for an unprecedented third year in a row.

crmbuyer.com
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Deep dive on data governance: @DZoneInc's ongoing series, illustrated with @OvalEdgeData as an example: dzone.com/articles/data-gove…
Data Governance, Part 5: Glossaries, Catalogs, and Lineage

Data Governance, Part 5: Glossaries, Catalogs, and Lineage

Discover how business glossaries, data catalogs, and data lineage work together to enhance data quality, compliance, transparency, and operational efficiency.

dzone.com
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Microservices have been around for about 10 years now. Where do things stand now? @RedpointGlobal Senior Product Marketing Manager, Steve Zisk weighs in on this in-depth DBTA piece: dbta.com/Editorial/Think-Abo…
The Ins and Outs of Building a Microservices Architecture

The Ins and Outs of Building a Microservices Architecture

In many organizations, microservices have become the default method of application building and deployment, leveraging containers and Kubernetes. The resulting architecture has been a flexible...

dbta.com
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The plumbing industry comes with a unique set of circumstances when it comes to revenue. @contractormag dives in on this with supporting insights from SOFTRAX: contractormag.com/management…
Easing Financial Management and Reporting For Plumbing Businesses

Easing Financial Management and Reporting For Plumbing Businesses

Managing and reporting finances is a must for monitoring financial performance and ensuring you have enough funds to keep your business running.

contractormag.com
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What are best practices when it comes to leveraging AI and journey orchestration for tailored CX? @RedpointGlobal chief marketing and strategy officer, John Nash weighs in on this @cmswire feature: cmswire.com/customer-experie…
Not Your Average CX: The Rise of Hyper-Personalized Experiences

Not Your Average CX: The Rise of Hyper-Personalized Experiences

Personalization isn't enough. Learn how AI and journey orchestration are taking CX to the next level with hyper personalization.

cmswire.com
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Research firm Technavio releases its report regarding the state of the digital marketing industry and cites key players including Redpoint Global, reported by @CRM: destinationcrm.com/Articles/…
Technavio Sees Huge Potential in Digital Marketing

Technavio Sees Huge Potential in Digital Marketing

The digital marketing software market is set to grow by $105.8 billion through 2028, Technavio projects.

destinationcrm.com
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Cloud storage trends are constantly shifting. @DigitalITNews1 turned to experts to help keep a pulse on where things stand, including views from @OvalEdgeData CEO, Sharad Varshney: digitalitnews.com/cloud-stor…
Cloud Storage Trends to Stay on Top Of | Digital IT News

Cloud Storage Trends to Stay on Top Of   | Digital IT News

These cloud storage trends will help you stay on top of technology and make informed decisions. Click the article to learn more.

digitalitnews.com
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What are the most effective strategies and innovations in customer experience management for contact centers? @RedpointGlobal CEO, Dale Renner shares his insights in this @CallMiner panel: callminer.com/blog/19-cx-man…
19 CX management strategies in the contact center | CallMiner

19 CX management strategies in the contact center | CallMiner

The experience a customer has with an organization's contact center has a direct impact on overall CSAT. Learn why CX management is crucial for today's contact centers and strategies to improve it.

callminer.com
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Where do things stand on the Customer Data Platform (CDP) front when it comes to the CX "big picture?" @RedpointGlobal Senior Product Marketing Manager, Steve Zisk weighs in for this @cmswire feature: cmswire.com/customer-data-pl…
CDP Evolution: Is the Hype Finally Over?

CDP Evolution: Is the Hype Finally Over?

We know about the rise of CDPs. Is there a fall?

cmswire.com
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2023 saw a surge in small businesses, but with that came significant challenges including inflation and meeting shifting customer demands. @MacTech reports how SOFTRAX's consumption billing software helps organizations overcome these hurdles: mactech.com/2024/06/26/apple…
Apple, Softrax, and More Offer Essential Tools and Software to Scale Small Businesses - MacTech.com

Apple, Softrax, and More Offer Essential Tools and Software to Scale Small Businesses - MacTech.com

By Aaron Lee In 2023, the US witnessed a surge in entrepreneurial activity, with a record 5.5 million new business applications filed. This trend highlights the growing momentum of small business...

mactech.com
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Effective patient engagement is one of the top challenges facing health plans. But as @rajwadhwani reports, with the partnership between Redpoint Global and Engagys, these issues are virtually eliminated: contactcenterworld.com/view/…
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The Leading Companies and Hottest Trends and Technologies in Customer Service, Marketing, and Sales: The 2024 CRM Top 100 by @CRM, featuring @RedpointGlobal: destinationcrm.com/Articles/…
The Leading Companies and Hottest Trends and Technologies in Customer Service, Marketing, and...

The Leading Companies and Hottest Trends and Technologies in Customer Service, Marketing, and...

CRM magazine presents its sixth annual rundown of the leading companies and hottest trends in customer relationship management.

destinationcrm.com
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AI is deployed in almost every aspect of the enterprise, yet there is still a massive trust problem. @OvalEdgeData CEO, Sharad Varshney explains why data is at the heart of it all in this @Forbes feature: forbes.com/sites/joemckendri…
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Building a successful omnichannel engagement strategy is crucial, but can often come with hurdles. @RedpointGlobal CMO, John Nash shares some best practices in this @cmswire article: cmswire.com/customer-experie…
No Excuses: Time to Build a Cohesive Omnichannel Engagement Strategy

No Excuses: Time to Build a Cohesive Omnichannel Engagement Strategy

Key components and best practices for developing a robust omnichannel engagement strategy.

cmswire.com
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The annual State of Distribution 2024 report by the NYU School of Professional Studies, HEDNA, and @RateGain as reported by @hotelbusiness: hotelbusiness.com/report-1-3…
Report: 1/3 of bookings through OTAs - hotelbusiness.com

Report: 1/3 of bookings through OTAs - hotelbusiness.com

NYU, HEDNA and RateGain release first edition of State of Distribution 2024 Report: 1/3 of bookings through OTAs

hotelbusiness.com
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AI has drastically impacted enterprise software development. @Stonebranch's annual State of IT Automation helps to dive deeper into the factors at play in this @ZDNET feature: zdnet.com/article/rote-autom…
Rote automation is so last year: AI pushes more intelligence into software development - ZDNET

Rote automation is so last year: AI pushes more intelligence into software development - ZDNET

There's been a lot of attention on employing generative AI to create or modify software code. Now it's time to look at how AI can assist IT professionals and managers in other ways.

zdnet.com
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How can financial institutions cultivate strong relationships with customers without "crossing a line?" @RedpointGlobal CMO, John Nash offers sound advice in this @FinancialBrand feature: thefinancialbrand.com/news/b…
The Personalization Paradox: Can Banks Delight Customers Without Creeping Them Out?

The Personalization Paradox: Can Banks Delight Customers Without Creeping Them Out?

Banks are heavily investing in personalization to improve customer experience and drive engagement. But can you overdo it?

thefinancialbrand.com
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When it comes to AI deployments, all roads lead back to data quality. @RedpointGlobal CMO, John Nash explains it all in this @TDWI Q&A: tdwi.org/Articles/2024/06/17…
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