marian (@mcblloo) header
marian (@mcblloo) profile picture

I like tech & stories tpm @microsoft prev. @blueorigin @intel built video/data @cornellsun

seattle & nyc
Joined September 2026
Replying to @worlddofmo
@worlddofmo & i have many ideas
thinking of creating a nights and weekend ecosystem in seattle
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knew this was going to happen soon
today, we introduce a little mischief to the world. for four years, we’ve been brewing real brain cells on electrodes to understand how they compute. now, we’ve turned those discoveries into a video model anyone can use. from 0.5¢ a second, mischief 1 is at least 5x faster than its base and the cheapest image-to-video model on @fal and @OpenRouter. soon to be on @awscloud marketplace. it’s not a delusion anymore. biocompute is real, commercial and this is just the beginning. happy halloween.
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marian retweeted
Replying to @Natebek
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marian retweeted
very weird thing happening rn technical people are sad, they think their skills are now useless non-technical people are desperately wishing they were more technical so they could use agents better
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I’ll say it again and again, we are entering an era that will reward systems thinkers. Systems thinking is the ability to understand how the parts of a broader system connect and influence one another over time. It means recognizing feedback loops, anticipating consequences, and understanding how a decision in one area can create trade-offs in another. The boundaries of our professions have always been narrower than the consequences of our work. As AI begins to blur these boundaries, and as our world becomes increasingly interconnected in non-linear ways, systems thinking will become essential. I don’t think this signals the end of expertise, as some people proclaim. But the ability to zoom out and make connections across a broader system will be crucial. Read my latest Substack on systems thinking (link in comments)
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don't get me wrong i love pixels as much as the next nerd, but human computer interaction design was a field that interested me because it wasn't exclusively about visuals and function. anthropology and psychology felt fundamentally intrinsic to how we shape the way humans use technology.
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marian retweeted
Replying to @beh_zod
@beh_zod said he's coming so @mcblloo and i are now legally obligated to make nov 17 the best 🫡 seattle, see you there @pprodigyyy
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marian retweeted
thinking of creating a nights and weekend ecosystem in seattle
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here’s my thinking behind this - there’s largely 2 parts to this, a growth person who’s a creative director (focuses on feelings, emotion, psychology, positioning, copywriting, creating offers etc) and then a systems thinker (automate stuff, whip up landing pages, quickly, scale ads, do it all using ai) the problem is , when you’re great at the systems thinking part (ai) but suck at being good at creative (what will actually move people) - all ur gonna do is scale slop. lets whip up this page and that page and create ai content etc cool - nobody will read it. focus on getting that right. then scale.
I’d rather hire a 9/10 marketer who is a 2/10 at AI than a 6/10 marketer who is a 10/10 at AI
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now is the time to embrace and try interdisciplinary, experimental processes in storytelling & technology!!!
is storytelling brand marketing? is new media content marketing? is GTM engineering growth marketing? the language we use to describe work is so oriented toward outputs and outcomes and completely insufficient at differentiating between approaches. we call things movies whether they start from the heart or from an IP value extraction strategy. we call things essays regardless of whether you write or dictate them. this makes everyone talk past each other when two divergent processes result in the same type of product. “it’s the same thing!” people say, even when the medium is the only thing they have in common. this might seem like it matters less in the AI era because the machines can do all the work, but I actually think now is the time to obsess over process. previously you kind of had to pick a lane and commit to it. but now you can experiment with hundreds of approaches and surprise yourself with where you end up. how would a scientist make a film? how would an anthropologist build software? how would you solve the problem if you had a minute? how would you solve the problem if you had a hundred years? what a time to be alive!
There's a new version of this post
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RT @yourgirlhils: is storytelling brand marketing? is new media content marketing? is GTM engineering growth marketing? the language we us…
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video creation and game making are going to become widely distributed foundations of knowledge work in the same way doc and deck creation are today
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no because
Replying to @mcblloo
@mcblloo and I working at msft and coming home to each other
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hm
the current state of new media
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thinking: we’re quickly entering an era of contextual computing, where the next gen of our devices, operating systems, and application-like experiences (I hesitate to call them “apps”) will spawn from the context we provide them and be tailor-made to our preferences. we can imagine sensationally new types of products and super intelligent experiences, but their potential will be bound by the context we provide them. right now, we’re in the early innings of the context war, as agents seek our data, data stewards weigh the costs and benefits of allowing connectors, and customers weigh the risks of sharing. as consumers, we still lack a portable single source of truth for context, and we still don’t know who to trust and how to reconcile the trade of privacy for convenience... big opportunity.
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