Founder & CEO @ShugertMKT · Shopify Select Partner since 2015 · Co-founder @TaskerArmy · Building in ecommerce, CRO, and Shopify since 2006 · Barcelona

Barcelona, España
Joined March 2009
We audited 100 ecommerce stores. Here's what stood out: - 73/81: LCP above 4 seconds - 74/82: Pages heavier than 4 MB - 80/82: Unused JavaScript opportunities Good metadata can't fix a slow storefront. Technical SEO needs engineering. Full study: shugert.com.mx/resources/100…
41
Llamar “fondo buitre” a una pyme simplemente porque ejerce sus derechos como propietaria es manipulación. Si hubo alternativas de vivienda y apoyo familiar, ese contexto también importa. Demonizar al propietario por exigir que se cumpla la ley erosiona la seguridad jurídica.
1
36
“Un desahucio, una ocupación”. ¿Qué significa eso? ¿Que si un juez ordena devolver una vivienda a su propietario, la respuesta es ocupar la de alguien más? Normalizar la ocupación como represalia no soluciona la vivienda. Solo destruye seguridad jurídica y confianza.
20
We just launched a Shopify Plus TCO calculator. Estimate the real cost of Plus across: apps, engineering, integrations, implementation, and 1- vs 3-year terms. Much more useful than looking at the platform fee alone. Try it: shugert.com.mx/resources/sho… #ShopifyPlus #Shopify
1
2
93
Hey @marclou, small ShipFast leaderboard analytics note: links use ?ref=shipfast_leaderboard, so GA4 often counts them as Direct. UTMs like utm_source=shipfast&utm_medium=referral would make attribution much cleaner. We’re getting solid traffic from it!!!!
7
77
Unstructured product variants and messy collection tags waste search engine crawl budget. Structuring site architecture properly ensures your highest-converting pages get indexed first. Technical SEO framework: shugert.com.mx/shopify-techn…
1
1
86
High-volume stores face technical bugs, third-party app conflicts, and checkout errors during major sales events. Our dedicated engineering retainer gives teams on-demand technical support. Learn more: shugert.com.mx/retainer
1
53
Moving an established catalog to Shopify Plus requires careful redirect mapping to protect existing search rankings. We plan URL preservation before touching migration code. Case studies: shugert.com.mx/work
46
Increasing average order value starts with structured bundle logic and clear threshold messaging right in the cart drawer. We audit checkout and cart paths to find hidden drop-offs. CRO audits: shugert.com.mx/shopify-cro
1
1
46
Theme updates, tracking tags, and third-party apps build up technical debt over time. We publish breakdowns and practical guides on keeping stores clean and fast. Technical guides and resources: shugert.com.mx/resources
33
Custom backend integrations and inventory syncs need reliable code to handle high-traffic spikes without drops. We build custom integrations and manage technical upgrades for Shopify brands. Services overview: shugert.com.mx/services
1
39
Growing ecommerce brands need ongoing engineering sprints to maintain speed and roll out custom features. We support high-volume brands with dedicated technical execution. Monthly retainers: shugert.com.mx/retainer
34