Managed $ 250M+ in Meta ad spend since 2015. Now I build MCP servers and AI agents on Cloudflare (~270 in production). Shipping YAB-E. Father of 5.

Winter Garden, FL
Joined October 2022
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Jacob Malherbe
@Jacobmalherbe2117m
Replying to @gregtosi
I am sure they will its a home game.
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Jacob Malherbe
@Jacobmalherbe2127m
Replying to @gregtosi
Pick one industry and go so deep you understand their business better than they do. When I started in 2015, I didn’t sell “Facebook ads.” I sold signed cases to mass tort lawyers. Same ads as everyone else, but I learned intake, retainers, and what a case is actually worth to a firm. Agencies sell clicks. Lawyers buy outcomes. Then I gave the playbook away. I wrote a book that showed anyone how to do it. It made me the guy who wrote the book, and it grew my business tenfold. The ads aren’t the differentiator. Knowing the client’s world is. Will be in Tampa later today for the Rays Game.
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Jacob Malherbe
@Jacobmalherbe211h
Replying to @Manish_Karena
Good to have you here, Manish 🤝 Pick the one thing and get it live before the day ends.
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Jacob Malherbe
@Jacobmalherbe211h
Here is what could be done. today I am to busy to build it but later this week probably. claude.ai/artifact/E9smuSje4…
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Jacob Malherbe
@Jacobmalherbe211h
Replying to @am56ay
Product Hunt doesn’t really launch your product; it rewards the audience you bring with you. Top spots go to makers who show up with a network that upvotes in the first hours, so a solo builder with no crowd gets buried by noon. Lets find a product that solves it. You in?
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Jacob Malherbe
@Jacobmalherbe211h
Replying to @ServiceBOT_au
It was before Panda and it got me noticed in the industry and it got me my first clients.
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Jacob Malherbe
@Jacobmalherbe211h
Replying to @benfchi
Let’s connect 🤝
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Jacob Malherbe
@Jacobmalherbe211h
Replying to @Denche2005
wild ride congratulations
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @De_Ice1 @X
Welcome, Isaiah. Glad you're here. Keep shipping, and keep the builders around you close.
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @Ebus_dev @sudoaptaj
Thanks for the follow. A follow is only the door. It becomes a connection when someone shares a real bug and another helps fix it. What's the last one that cost you a night? 🤝. Let's connect.
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @MigTavares
Cyber-security on your list is the smart pick. Solo founders ship fast, and a second pair of eyes on keys and logins is what saves a launch. 🤝. Let's connect.
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @krishnapro_ @X @grok
Launching to 0 users is where most real builders start 😭 Keep shipping, and go talk to one person who has the problem. That first customer shapes the next build. Let's connect.
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Jacob Malherbe
@Jacobmalherbe212h
Owning everything from first prompt to final polish is what sets a creator apart. Keep pushing Seedance 2.5 into full campaigns, not just single clips. Let's connect.
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @technoSaas @X
This one is pretty deep if you have a look. lagonikaffebar.dk/ we also build them a KYN (Know Your Numbers) App that tell them every hour sales, cost, weather everything that affect their business that day for staffing.
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Jacob Malherbe
@Jacobmalherbe212h
Two browsers in one thread means one can be the source and the other the destination. Muse reads from one and fills the other, so the copy and paste step disappears. That's the real unlock. 🤯
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @localjulius
A notification tells you after the spend. Until Meta adds a real cap, build one into the connector Worker: count calls in D1 and refuse past a set limit. A small cron check backs it up. musedirectory.ai/
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @pdp
Agents that collaborate in groups is the part to keep pushing. One job per agent, each with its own Muse connector, keeps a shared Slack thread readable and easy to debug.
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @technoSaas @X
Small, real problems for local shops. A coffee bar's booking, loyalty card, staff app and POS on one build. A voice agent that calls a field crew at 4:30 every day, just one Worker on a cron. Same stack as you.
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Jacob Malherbe
@Jacobmalherbe212h
Replying to @hailports
Give away what you know. I was first in my industry, and I wrote a how-to book so anyone could copy me. My business grew 10x. Same on X. Reply to people bigger than you with something useful, every single day. The follows come from the replies, not the posts.
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Jacob Malherbe
@Jacobmalherbe212h
Ran Facebook ads for 600+ law firms since 2015. Held #1 on Google for my industry’s biggest keywords for a year. Sued one of the wealthiest companies in the world. Now I build with Claude and Cloudflare. Ask me anything
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