The Association of Media Women in Kenya is participating in a strategic retreat on election reporting, results transparency, and information integrity for the 2027 General Elections alongside the @IEBCKenya and members of the Kenya Media Sector Working Group (KMSWG). The engagement is a fulfillment of the Media and IEBC Memorandum of Understanding (MoU) signed in March 2026. The MoU seeks to enhance direct access to verifiable electoral information, build the capacity of journalists in election reporting, and proactively counter digital threats, deepfakes, and political misinformation. This framework matters because establishing clear rules of engagement and transparent channels between the electoral commission and media houses safeguards democratic integrity. Ultimately, the media’s role in elections is key in serving as a trusted bridge to the public, verifying real-time data, ensuring fair, gender-sensitive, and ethical coverage, and holding institutions accountable to secure a credible, peaceful 2027 poll. #2027GE