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Chartered Accountant | Entertainment Consultant | Founder @baseworldglobal

Joined January 2011
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When a career you love takes away your happiness and sanity, please pause or leave it alone. The music industry needs a complete reevaluation of minds. It turns the best people to monsters. See the extent of crash outs lately and no one seems to understand that most of these relationships you all admire were built on broken promises and bad blood. It’s evident now
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Very soon we will request that labels need to start breastfeeding their artistes.
Labels need to start encouraging artists to build businesses outside music, just in case the music doesn't work out or their careers don't go as planned. Almost like what football academies are beginning to do, preparing players for life beyond football.
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The music industry will test your sanity and patience.
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Life will cooperate with you Seasons will cooperate with you
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In today’s world, nobody is permanent in your life except your kids, siblings and parents. When you know this, nothing will surprise you.
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A jealous friend rarely attacks you directly. They slowly attack your confidence.
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Him crashing out is not even valid at all! Especially with the approach he took 🤦 It's not like his fellow artists completely abandoned him. They know what it felt like and they actually brought him close, created opportunities for him to shine, involved him in whatever they were doing, and even spoilt him to some extent. It's not something everybody can do. God really blessed him with wonderful people but he couldn't see that. All he could see was how they were progressing and he wasn't, very sad. Tell me, is it their fault that he is where he is today?? I mean they tried but did he actually try to look at everything in a different way other than being envious and spiteful? They tried helping him the best way they could but it wasn't enough. He's just a fool fr, very ungrateful.😒
Music business no easy ...see as mavins get three superstars for hand and eventually fumble one and una no expect the crash out 😪
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A big collaboration can introduce you to new listeners, but your music and identity must give them a reason to stay.
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Streams are one measure of performance, not the entire definition of an artist's career. Audience loyalty, bookings and sustainable income matter too.
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People don't really understand that if a person is loyal to you, it's because of their character and morals, not because you are special
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Always be in gatherings where you are appreciated.
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~ If you understand the concept of TIME & SEASON, you will live a better life.
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from inshallah to alhamdulillah
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Replying to @Kabugo_
NEVER underestimate the damage caused by misplaced trust. Some people study your weaknesses before they reveal their intentions. Protect your peace before their behaviour teaches you the cost.
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If you’re a Muslim and this appears on your timeline, please re-tweet. You never know who might see it and be reminded to fulfill their Salāh today. May Allah keep us steadfast in our prayers, guide us to never neglect our obligations, and accept our acts of worship. Ameen. 🤲🙏
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Can we normalizeeeeee asking God to protecttttttt us from becominggg arrogant when things go well?????
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No permanent friend No permanent enemy
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As a music executive or professional, if you want to enjoy the music business even before the money or success comes, choose to work with Artistes that “get it”. Not the ones that are over passionate or over confident in their talent. The ones that “get it”.
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The music business is a very cutthroat industry that requires a crazy amount of resilience. Most keyboard warriors who sit and tell artists what to do all day wouldn’t even survive a day doing this work.
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Can’t believe I just woke up one day and quit smoking cigarettes. I always say this, I’m not addicted to anything. There’s nothing I can’t stop when I make up my mind. 🤷🏿‍♂️
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