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A design consultancy inspired by people. Primal Loop takes the ambiguity out of the user experience for clients in the health, education, and tech industries.

New York, USA
Joined March 2016
Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)Photo by Primal Loop (@PrimalLoop)
Here's what every business needs to know about design for 2019 f-st.co/KAkP9cE
Is looking at the success of #Facebook warping our idea of what works and what doesn't? FB did it almost overnight, #Amazon, however, took a lot longer. To put it in perspective, when Amazon launched in 1994, Zuckerberg was only 10 years old. Episode 33 - pocketsofdecency.com
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What makes the valuation of digital companies so challenging s.hbr.org/2CFUHm5
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Innovation capital: the secret ingredient behind the world's most innovative leaders on.forbes.com/6019DIsUF
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If you're not using computer vision to improve your bottom line, you're missing out big time! Here's a highly-digestible guide on how and why to invest. Plus, a neat little ROI calculator to estimate the benefits of AI for your business. hubs.ly/H0dz6HY0
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How did Apple’s most-hated accessory become a best-seller? Bad design f-st.co/ib6HnC5
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What Tech Companies Can Do to Become a Force for Inclusion s.hbr.org/2wofR1L
How to Hand Off an Innovation Project from One Team to Another s.hbr.org/2PyVlUO
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This AR business card is way cooler than your flimsy card f-st.co/GFL24WY
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Investors often punish mature companies for investing in digital s.hbr.org/2N6GcIP
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“Without [data] it would be like fighting with sticks and stones when the other guys have machine guns." f-st.co/HPsMHUA
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Understanding how people build trust is an important part of global business s.hbr.org/2Pg34qM
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Wharton Research Reveals 1 Surprising Secret to Becoming a Better Team or Company @MarcelSchwantes on.inc.com/IpSiRyV
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You can now relax to the soothing sounds of quantum computing f-st.co/M8Zw3ps #NationalRelaxationDay
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Design is never neutral f-st.co/mgVHxdo
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Someday this tiny spider bot could perform surgery inside your body f-st.co/8NVp5kn
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Understand the customer. Research the experience. Solve for behavior. And 💥! Innovation. – at Barcelona, Spain
“One-a-day banana,” feat. bananas at varying stages of ripeness. Korea gets it.
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“It sounds like what [crypto] needs is a design movement." - @johnmaeda f-st.co/0E4XJJV
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