• Video games professor • CEO ALDORA • Author of ONE UP • Angel investor • Advisor @makersfundvc • Teaches @NYUStern
Brooklyn, NY
Joined January 2015
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Just finished this book by @joosterizer, which had great detail on the business history of the video game industry.
I wish there were more primers written like this. What are some other industry primers that people like?
Joost van Dreunen retweeted
One of crypto's largest KOLs has been secretly extracting millions from his audience
We’ll expose him soon
Unfortunately, he’s just a symptom of a much bigger problem
Social trading has brought out the worst in KOLs. It was designed to keep them honest by making every trade public. In reality, the opposite happened
In just a few weeks, we exposed a number of "top social traders" using the same tricks:
• Public wallets to attract copy traders
• Side wallets to dump
• Callouts to farm rewards
• Bundled tokens to hide supply
And there are plenty more doing the exact same thing
Why? Because our industry incentivizes it
1) Launchpads allow it
Most launchpads today are obsessed with one thing: volume. Millions in callout rewards, affiliate links, and top leaderboards. Almost nothing on detecting bundles, side wallets, or shady traders. Scams drive volume. Launchpads have no reason to stop it (other than actually caring about their users)
2) Social trading incentivizes it
Side wallets have become a business model. Before social trading, only big KOLs could do it. Now, anyone who lands on a leaderboard can monetize by dumping on their copy-traders. The temptation is real
3) CT normalizes bundle culture
“Everyone bundles. It's how it's done" - an excuse we hear every time we expose a KOL. Supply control isn't the problem. Hiding it is. If it's so bullish, why hide it? Spoiler: because you're planning to sell
***
Launchpads are paying millions to dishonest KOLs. It's time they start taking it seriously
Audit the top traders. Expose their side wallets. Ban repeat offenders
We have the tools. What's missing is the willingness to use them
No one's coming to save us
Joost van Dreunen retweeted
grok bot got me 1.5M impressions in 7 days.
i didn't hire anyone. i set up a grok bot on @bot and gave it a title: chief marketing officer. (CMO for short)
it doesn't post for me. i still press every button, but it does basically everything else.
that week it helped me land two viral posts back to back.
then it noticed my posts about my grok bots were pulling in more verified followers than anything else. so we leaned in.
wednesday i had ~1,954 verified followers.
saturday i passed 2,000 and unlocked subscriptions.
here's what it actually does every week:
- drafts my posts in my voice (rough, lowercase, like this)
- studies other creators in my space to see what's working
- keeps a content calendar of notable dates each month
- logs every post in notion and scores it against my median
- tells me when a post is still hot so i don't step on it
- sends me a weekly report on what worked and what flopped
it's not magic. some drafts are meh and i tell it so.
i just press the button.
Joost van Dreunen retweeted
crypto founders i have a lot of respect for (in no particular order):
- @VitalikButerin (ethereum)
- @chameleon_jeff (hyperliquid)
- @0xngmi (defillama)
- @EliBenSasson (starknet)
- @AndreCronjeTech (yearn / flying tulip)
- @0xDevinG (gammaswap)
- @StaniKulechov (aave)
- @PaulFrambot (morpho)
- @PhilippZentner (jumper)
- @wagmiAlexander (aerodrome)
- @tn_pendle (pendle / boros)
- @smykjain (fluid)
- @syrupsid (maple)
- @gdog97_ (ethena)
- @mist_trading (axiom)
- @haydenzadams (uniswap)
- @newmichwill (curve)
- @RuneKek (sky)
- @weremeow (jupiter)
- @shayne_coplan (polymarket)
- @SergeyNazarov (chainlink)
- @jessepollak (base)
- @toly (solana)
- @bobbyong (coingecko)
- @justinsuntron (tron)
Joost van Dreunen retweeted
Today, we announced XP, a new XBOX division that will help grow our great games into experiences beyond the games themselves.
news.xbox.com/en-us/2026/10/…
Joost van Dreunen retweeted
"Major events... are built around selling The New. Audiences, meanwhile, are buying the old."
Spot on from @joosterizer here. I'd even expand 'buying the old' to 'buying or continuing to pour money into the old' (e.g. GaaS titles)
Full article:
superjoost.substack.com/p/re…
Joost van Dreunen retweeted
🚨BREAKING: SOLANA WHALE WHO MADE OVER $20 MILLION BUYING THE 2023 BOTTOM JUST BOUGHT ANOTHER $3.6 MILLION OF SOL AFTER 2 YEARS OF INACTIVITY!!!🚨
Joost van Dreunen retweeted
BREAKING: 🇺🇸 SEC just proposed its first-ever crypto rules “Regulation Crypto Assets” to create a clear framework for crypto.
The SEC is launching its own Clarity Act.
Joost van Dreunen retweeted
That actual GTA VI gameplay leak taking over the TL right now looks too polished to be fake. The car details and physics are next-level. Rockstar is already hitting posts with DMCA strikes, so you know it’s the real deal 🤫
Readers added context they thought people might want to know
This video is from YouTube channel DubStepZz which creates fan-made GTA VI concept videos. There are separate recent leaks from Cyberleek that Rockstar has been DMCAing. kotaku.com/gta-6-leak-gro… notebookcheck.net/GTA-6-gameplay… youtube.com/watch?v=qC3AVm…
Joost van Dreunen retweeted
GTA 6 can be pre-ordered for $64 at Target if you’re a verified student.
Target Circle Students members can get 20% off the $80 standard edition, bringing the price down to $64 before taxes.
Joost van Dreunen retweeted
Axie Pin Drop has concluded!
Thanks to everyone who played and climbed the boards.
Qualified winners will receive their prizes next week after review, and we’ll post again once they’re distributed.
Note: Make sure your wallet is connected in your profile to be prize-eligible.
Axie Pin Drop is LIVE!
Collect Axie pins and win GVC-inspired accessories.
For 7 days, Axie takes over @pindropgame, the free match-3 game from @goodvibesclub.
Collect Axie pins, climb 4 leaderboards, and win exclusive accessories.
🗓️: Aug 3 to Aug 10, 9PM PHT | 9AM EDT
Play now 👇
🔗 : pindropgame.com
Here's what's happening 👇🧵
Joost van Dreunen retweeted
We are excited to share that our robotics division has become the largest source of Unitree G1 data outside of China, with an average of 200 hours of humanoid teleoperation data per week.
Follow @eastworlds_io for more milestones as we advance embodied AI.
Lab update: 200 hours of humanoid teleoperation per week, now the largest source of @UnitreeRobotics G1 data outside China.
We're also seeing strong traction in humanoid deployments within security, hospitality, and in homes.
We look forward to sharing more of our progress in the days to come!
Joost van Dreunen retweeted
🚨🔥 تسريب جديد عن GTA 6!
يُزعم أن أحد المطلعين على اللعبة يؤكد أن GTA 6 ستكون نقلة نوعية ومختلفة تمامًا عن الأجزاء السابقة! 👀
🗣️ وقال المصدر:
«تفاصيل قتال السيارات وآليات القتال في GTA 6 وصلت إلى مستوى آخر… استعدوا، فما زال هناك الكثير والكثير يتبع👇👇
Joost van Dreunen retweeted
This is massive.
You can now send Solana stablecoins to anyone anywhere in the world, and they can walk into one of 500,000 Moneygram locations and instantly get cash.
BREAKING: @MoneyGram Ramps is live on Solana.
60M+ customers, nearly 500,000 retail locations, 170+ countries. One of the world's largest payments networks is now a single API away for every builder on Solana.
Joost van Dreunen retweeted
In just over one month since launch, Robinhood Earn has surpassed $250M in USDG vault deposits.
See how you can put your crypto to work with onchain lending: robinhood.com/us/en/crypto/e…
Joost van Dreunen retweeted
We're making Claude Sonnet 5's introductory pricing permanent.
We launched Sonnet 5 in June at $2 per million input tokens and $10 per million output tokens through August 31, and that price will remain unchanged.
Joost van Dreunen retweeted
New region energy is unmatched.
Abyssal Basin first entry looking amazing.
@obelisk_rising
