Rival CI (@rival_app) header
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Rival is a competitive intelligence platform that delivers insights by automatically tracking changes in your competitors’ websites.

Brisbane, Australia
Joined August 2019
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Replying to @hnshah
I don't know anyone that ever got to product-market fit without slightly pivoting.
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Shout out to everyone growing a business to be your full time thing. Sometimes I’m listening to a SaaS podcast and I remember, “oh yeah, they also have a full time job” I know it’s not easy (especially the last year+). Props for continuing through all this craziness.
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People will tell you the price of your software is too high whether you charge $5 or $5000. What they're really saying is they didn't get the value to justify what they were spending. Focus on delivering value before messing with price.
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When you start speaking badly about your competition, your days are numbered. Respect your opponents, and the market will respect you. #respect #competitiveintelligence #competitiveadvantage #competitivemarketing #competitiveanalysis
How Startups Launch Products That Customers Want -- Five questions you need to answer before starting a new project jproco.medium.com/how-startu… #startup #Entrepreneur #innovation #products
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Rival CI retweeted
Successful startups begin with an idea and then they change directions until they find something that works. Famous companies that are now household brands like PayPal, YouTube, and even Facebook changed directions multiple times in the early days until they achieved success.
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Rival CI retweeted
Three reasons people think lean startup and minimum viable products (MVPs) are garbage. 1. They think MVP means build something instead of learn something. 2. They think a MVP means broken or incomplete. 3. They don’t want to believe that they could be wrong about their ideas.
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The standard window controls have become quite overloaded in functionality, the sheer number of options often leading to what is known as “decision paralysis”. In an effort to alleviate this, I propose instead letting fate take the wheel.
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The idea that the copy, the WORDS, within a software can make or break it is highly under rated We review copy multiple times per year and I do personally on new features within a few weeks of release to make sure our messaging is nailed – at Ko Pha-ngan, Thailand
Replying to @gregisenberg
We iterated on the product. Adding features. Removing features. Adding. Removing. We obsessed over onboarding, viral loops, copy. That stuff matters These details make or break products
Rival CI retweeted
What you work on is more important than how hard you work.
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I'm tiredAF of saying the same basics over and over to founders. Just go to Twitter man. Brand - @joyehoward Strategy - @KateBour @Kellblog @markstouse Analytics - @AdamSinger @louisgray @hnshah @MJB_SF Messaging - @araskin @aprildunford PR - @ashleymayer @caitykauffman
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Next step will be about giving the tools to map all the competitor and product insights into strategic and tactical delivery. 2/2
I am on a bit of a campaign based on one simple fact. The best products fill a gap in the market and one that no one else does. This is why I am building @rival_app. The first step is to capture the fluidity of competitors in the market. 1/2
#competitiveintelligence has got this silly “it’s-so-not-Silicon Valley” vibe that is keeping great #Entrepreneurs and #Prodmgmt teams from using a great learning tool.
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Team productboard recently caught up with product thought leader @hnshah to learn more about @usefyi. Read on for his thoughts on competitive analysis, customer research, product-led growth, and the pursuit of Product Excellence! #prodmgmt #productstrategy ow.ly/rGjy50wxq0o
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Really exciting news about @rival_app, the testing of the new change detection system looks good. Have a skeleton of the front-end and it looks like an early-January public launch. Christmas for #beta testers.
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When you read Zero to One and take “Competition is for losers” literally
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We took a “website-first” focus with the monitoring in @rival_app. A website is the funnel point of marketing, ads, and promotion efforts. We think it is the most powerful step.