cto@webflow. I tweet about webflow, startups, remote work, engineering teams, and code. Problem solver.
San Francisco Bay Area
Joined April 2009
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There are always nuances and context here, but generally right.
Start with figuring out how to build something which users want first.
Utkarsh Sengar retweeted
“Can we get this campaign live next week?”
Webflow Campaigns brings landing pages, audience variations, and message-matched ads together, with forms, publishing, and reporting connected. wfl.io/4yw8Hp2
Utkarsh Sengar retweeted
Happy JevDay!
But before announcements we have to talk philosophy…
The needs of early adopters / tinkerers / dreamers are quite different from what is needed for extremely stable infrastructure.
For the Jev release, we erred on the latter, but this release is for the former - with a gate so people can opt-in to the danger zone!
Utkarsh Sengar retweeted
Software engineers are supposed to do exactly what we’ve always done. Ensure that the composition and structure of the system is robust and maintainable and that the behavior of the system properly serves the needs of our users.
This requires engineering discipline. It need not require detailed reading of the code; just as using compilers does not require detailed reading of the binary.
LinkedIn has really interesting thought leaders.
A VP of marketing doesn't understand that an impression spike in GSC is due to new keyword coverage, and that it's different from a crawlability fix.
But you would know that if you understood what the agent is actually doing.
2/ What an engineer, designer, and marketer do is converging fast. LLMs get better every 6 months and takes more grunt work off everyone's plate, so all three spend more time on outcomes.
3/ Source gives that team one place to work, governed and organized, whether you live in Slack, Claude Code or Source itself. It's built for teams of all sized.
Watch this amazing interview with our very own @imkylelambert where he goes deeper on how we designed it: youtube.com/watch?v=Is4oiGtM…
1/ Since Webflow Conf, I keep getting asked: is Source only for marketers? Is Webflow leaving designers and developers behind?
No. Source is for all of you.
Webflow's p95 cms publish time down 61–69% for most of our customers.
Our CMS publish copy step used to pull content out of the database and write it back in batches, and now it runs inside the database. The fastest network hop is the one you delete ;)
Utkarsh Sengar retweeted
From concept to reality.
@SpaceX has successfully deployed Starlink V3 satellites into Earth’s orbit and made contact with them for the first time.
At scale, one Starship carries 60 V3 satellites, the same network capacity as about 20 Falcon 9 launches.
Utkarsh Sengar retweeted
For the @webflow, @greensock, and @codetv_dev coding challenge, @filipz built an incredible landing page inspired by Resident Evil.
It started from a single windshield wiper animation, and he spent days tracking down one line that kept breaking before the deadline.
The whole page is built with @astrodotbuild and deployed on Webflow Cloud.
Read the full story: tympanus.net/codrops/2026/09…
#gsap #webflow #astro
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