
Reader, writer, geek. Husband to @Saanwari, book-reader to Reyaan. Head Brand+Social+Events Marketing for Google in SEA. Tweets are personal. Jokes are dad.
Singapore
Joined November 2008
- Tweets51.4K
- Following1.9K
- Followers3.5K
- Likes12.3K
Samit Malkani retweeted
The Indian AdGeek featured @Samit for this fortnight's episode. We spoke about virality for campaigns via Kolaveri Di, balancing short-term performance with long-term brand building for marketers, the future of advertising agencies, and much more.
open.spotify.com/episode/4vV…
Samit Malkani retweeted
The Indian AdGeek w/ @Samit, APAC Head of Brand, Social at Google.
📺Making campaigns go viral
📺How to build brand love & trust across markets
📺Blending insight, data & creativity for campaigns
📺Future of social media & advertising
open.spotify.com/episode/4vV…
[podcast]
Samit Malkani retweeted
Folks, I might not walk as easily or talk as smoothly as I used to.
I might not debate as well as I used to.
But what I do know is how to tell the truth.
Samit Malkani retweeted
Navy SEALs are the most elite warriors on Earth.
Here's one thing their taught early on...
The Backwards Law (how to get what you want by letting go):
Samit Malkani retweeted
Apology Post:
About 7-8 hours ago, I shared my views on how Google AI overview might be disabled in the next 15 days, citing some humorous results shared by users on X. I still believe this could happen due to the AI's inaccurate responses. Unfortunately, my first post of 🧵 included an image from a user who had manipulated content through HTML editing.
After reviewing additional comments and links, the manipulation became clear to me. Therefore, I deleted the post because there was no intention to spread false news.
The original author has now made his account private, making it difficult for me to access further details.
The post had reached close to 500k views, and I felt it was my responsibility to remove it bciz things spread really fast on internet.
🙏
Samit Malkani retweeted
Replying to @beINSPORTS
@beINSPORTS …. We pay to watch the race. I’m actually crying
Samit Malkani retweeted
Replying to @beINSPORTS_EN
@beINSPORTS_EN you should be fixing the issues instead of it constantly going blur or lagging
This quoted post is unavailable.
Samit Malkani retweeted
Game is about to kick off and no one in Australia can see it as @beINSPORTS_AUS is currently down....no acknowledgement to customers as yet. #LUFC
🚨 There is only ONE PLACE to see who gets the FINAL PLACE in the #PremierLeague ... and it's right here on beIN SPORTS👊
📺 WATCH @LUFC 🆚 @SouthamptonFC in the #EFLPlayOffs final LIVE & EXCLUSIVE from 🕛 midnight tonight 👉 tinyurl.com/ja85fpmw | #EFL #StepUp

This media is unavailable
Samit Malkani retweeted
Listening to the match on @talkSPORT for free in Australia as your useless fucking app that we pay for won’t connect
Samit Malkani retweeted
@DavidCodron1 joke, no comms.
Shouldn’t be allowed to
Purchase rights for years
Samit Malkani retweeted
We weren't quite prepared for the response to our story. I definitely wasn't prepared for the number of people calling me a LIAR. You should all be ashamed of yourselves... but you won't. Because you are lost, and you are ignorant.
I can either sit here in the quiet sadness, or I can speak out. I have a lot to say, and I'm not afraid.
What we just went through makes me ANGRY. It makes me want to fight. For my wife, and for all the other women who have shared equally horrific experiences.
I was ready to fight when I shared our story, and all of this ignorance and vitriol is only fueling that fire.
The shocking level of stupidity, and cruelty in response to what we just went through is only overshadowed by the countless messages of support. To all of you: THANK YOU. We are finding some solace in the middle of this madness 🙌🏻❤️
Samit Malkani retweeted
After 37 years as a solid American, I've left the U.S. My wife and I have been living in her home town of Melbourne, Australia since January, shortly before our baby was born.
We'd always talked about doing it someday, but something happened last year that forced our hand. 1/ 🧵
Samit Malkani retweeted
My heart is broken💔: As friends & family know, my wife was pregnant with our 2nd child, & about to begin her 2nd trimester. A few days ago she had severe pains, & bleeding, and had to go to the emergency room. There, it was discovered that our baby no longer had a heartbeat. Devastated doesn't come close to what that feels like.
Unfortunately for people like us, because of the current laws in the state of Texas, that was only the beginning of this nightmare. Jess (my wife) had an "incomplete miscarriage", and what needed to happen, what was best for HER, and her health, was to terminate the pregnancy, and get the baby out.
The doctor gave her a medication that would move this process along, and sent her home. Where, apparently we would be handling it ourselves. We were told it might take a couple of attempts before it worked.
I'll let you decide how you feel about that.
After a long, painful night of the equivalent of early labor, the baby was still with her. So, we went back to the Emergency Center to get the 2nd dose. A new doctor was on call. He was an older man. You could hear him in the hallway as he said, "I'm not giving her a pill so she can go home and have an ab*rtion!". Being well aware that our baby no longer had a heartbeat. Then, he came into the room to say, and I quote: "Considering the current stance. I'm not going to prescribe you this pill". Then, just sent us on our way.
The "CURRENT STANCE"?! Did he really just say that?!
No one should ever have to hear their wife say: "Get this dead baby out of me!".
Can you even imagine how that must feel?
The pain, and the bleeding continued. So, we decided to go to another hospital, about an hour away. There was a female doctor on call there, and we thought we might have better luck.
I should probably mention, the procedure to get the baby out is called a D & C. It's scary, & traumatizing, but sometimes necessary in situations like ours. Especially in emergency circumstances.
So we get to the next hospital. They take Jess in, ask her a bunch of questions, do a new scan... confirm that the baby is still there, with no heartbeat, and then disappear... for hours. Only to come back in and keep asking the same questions over and over. It's becoming clear that they're primary concern is NOT my wife's health. Instead, they seem to be worried about the legalities involved.
So, they decide it is not "enough of an emergency" to perform the D & C.
They do, however, prescribe another, stronger, final dose of the medication for us to try again... at home.
So, we go home to try again. Another long day/night of early labor pains. Only to discover my wife UNCONSCIOUS in the bathroom. Having to pick my wife's cold, limp body off of that bathroom floor, not sure if I was about to lose her, is something I will NEVER forget.
She had to be rushed to the hospital.
By this point she had lost so much blood, and bodily fluid, her body gave out.
They were able to stabilize her, give her the fluids she needed, and we came back home yesterday afternoon. We were also able to confirm that our baby was no longer with her.
Now, not only do we have to live with the loss of our baby... we have to live with the nightmare of what we just experienced because of political and religious beliefs. MY WIFE'S HEALTH SHOULD HAVE COME FIRST. PERIOD!
God knows what mental and emotional damage this has done.
If you consider yourself a staunch "pro-lifer" ... 1) You've never been through what we just went through, and 2) You should take a long, hard look in the mirror and reevaluate your reasons for supporting such a cold, barbaric, ignorant point of view.
It's not that black & white, and it's never going to be.
If you think your "Pray To End Ab*rtion" sign in your yard is "Christian", I suggest you revisit the teachings of Jesus and try again. If you support these laws that make ab*rtion illegal, and result in people being put through what we just were, you should be ashamed of yourself. I've never been so angry, or heartbroken... and the devastation I'm feeling must pale in comparison to what my poor wife is feeling.
Samit Malkani retweeted
Say that marketing and advertising industry events average $1000 per person to attend. What all these organizers are saying is that they cannot afford to pay speakers at least the equivalent of 3-5 attendees.
Don't forget that they have paid sponsors also.
Samit Malkani retweeted
Got scammed in 🇦🇷 Buenos Aires with the famous "extra zero" scam at Órale Juanito Palermo, mexican resto
Receipt said 24,100 ARS = $28
Then they charged me 241,000 ARS = $280
Staff was rly friendly UNTIL we found out, started ignoring us, didn't wanna talk, didn't wanna return it???
Only got the refund after threatening to call the police multiple times and starting shit
Name & shame, place was Órale Juanito Palermo, seems like staff does this and owner doesn't know and then they keep the tip!
Checked the reviews and found other ppl had the same scam happen to them last week
Smart scam to do in a country with hyperinflation, who minds an extra zero ;))))))
Samit Malkani retweeted
But of course the trolls are after me now 🥴
Blocking them all, but important to share just how difficult it is to share any opinion on the internet.
Samit Malkani retweeted
Near-future Zomato customer complaints, requests, and reactions:
1. "Hey Zomato, I saw the pure-veg delivery guy eating biryani outside a stall serving chicken biryani earlier today. Please check his eating preferences and fix them, if you can."
2. New notice in apartment group: "Only Zomato green fleet allowed on Tuesdays. Red fleet won't be allowed entry. If you order via Red fleet, please pick up the delivery on the road, 100 meters away from the apartment, eat it by the roadside, clean up fully, pray in the Hanuman temple on the way, and only then come inside the apartment complex. If possible, come back on Wednesday; it's best for all".
3. "Hi Zomato, I'm color blind. Can you please ensure that the green fleet drivers wear a prominent badge with the text 'Pure Veg'?"
4. "Hey Zomato, I belong to the extended family of our Hon'ble Minister of Finance and Minister of Corporate Affairs, Smt. Nirmala Sitharaman, and hence do not eat onion or garlic. Could you ensure that your green fleet driver is also someone who doesn't eat garlic or onion when I order my Jain food?"
5. "Zomato, I noticed that a green fleet delivery person was talking to a red fleet driving person this morning! How can you let this happen? How can I know my pure veg food is indeed "pure"?"
6. "Hi Zomato, am I chatting with a pure veg. customer service person?"
7. "Hi Zomato, is your customer chatbot pure vegetarian?"
8. "Zomato, can you introduce a Jain food-only delivery fleet wearing white color dress for us to identify easily?"
9. "Hey Zomato, the green fleet food box was kept on top of a red-colored scooter. This is a bit confusing and dangerous to my "pure" food ritual. Please ensure that the green fleet uses only green-colored vehicles".
10. "Zomato, change the green fleet's color to saffron. Using green color to denote pure vegetarian food is an insult to Hindutva".






























